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Tracy-Ann Palmer
Founder & Chief Executive Officer, Corporate Athlete Academy
Founder & Chief Executive Officer, We Build Character 501 ©
Co-Founder, Home-Industries
Tracy-Ann Palmer stands at the forefront of innovation and leadership as the dynamic CEO of The Corporate Athlete Academy and the visionary Co-Founder of Home Industries. With a rich tapestry of over 25 years in executive leadership, Tracy-Ann has become a paragon of transformation and growth in the business world, steering companies towards unprecedented success with her strategic acumen and entrepreneurial spirit.
Her prowess and impact have not gone unnoticed; as a thrice consecrated CRN Power 100 honoree, a Stevie Award laureate, the CRN Channel Executive Mentor of the Year, CRN Inclusive Channel Leader Award and a recognized Channel Futures Cloud Leader, Tracy-Ann is celebrated as a leading force among women in the channel and technology sectors. Beyond her business achievements, she resonates as a multifaceted talent— a Certified Executive Coach, a Certified Trainer, and a Genos Emotional Intelligence Certified Practitioner, a global motivational speaker, Podcast Host, Recording Artist, and Songwriter—whose creative endeavors amplify her influence.
At the heart of her mission lies the foundation of We Build Character, a non-profit initiative dedicated to nurturing future IT and technology leaders. Tracy-Ann's commitment to creating a cadre of diverse, resilient 'corporate athletes'—professionals who surpass norms and deliver unparalleled results —is a testament to her role as a catalyst for positive change. Her boundless energy and pioneering spirit not only drive business transformation but also inspire a legacy of leadership and innovation.
Embrace the opportunity to connect with Tracy-Ann Palmer, a connector, pioneer, and inspirational leader whose life’s work is to move individuals to action, push their boundaries and reach their full potential. Follow her journey and become part of a movement towards excellence, diversity, and resilience in the ever-evolving landscapes of leadership, business and technology.
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