You build an online course, launch it, and only a few people sign up. For solopreneurs trying to create an online course that grows their business, low enrollment feels like failure. But it doesn't have to be.

In this episode, I share exactly what happened when my course launch got only one paid student, and the course creation strategies I used to turn it into a sold-out relaunch just months later.

You'll learn:

• Why low enrollment only matters for certain types of courses
• How to cap your enrollment so selling feels easier and scarcity stays honest
• The "scholarship" strategy that filled my seats without destroying my pricing
• Why slashing your price after a bad course launch backfires long-term
• The one thing I asked from free students that made my relaunch completely different

A disappointing first launch isn't the end. It's an investment in testimonials, refined content, and a better second launch - but only if you play it right.

I'm Dr. Curtis Satterfield. I've been an educator and course designer for 17 years, and I help solopreneurs build courses that actually transform their students and grow their business.

Ready to stop spinning your wheels? Book a free Course Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/

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Online course completion is the key to course creation success. If your students aren't finishing, you're not getting testimonials, referrals, or repeat buyers. Just silence.

The problem isn't your content. It's that your students don't understand why each lesson matters to them. And the common advice to "just explain why" doesn't work because it relies on you remembering to do it every single time.

In this episode, I'll show you two structural tools that build purpose into every lesson automatically.

You'll learn:

• Why students check out even when your content is solid
• The real reason "start with why" advice fails most course creators
• The Outcome Test: one question that forces clarity into every lesson
• How to use Problem-Example-Lesson structure to make students care before you teach
• Why building purpose into your course architecture beats relying on willpower

Here's what most course creation programs won't tell you: the courses that generate testimonials and referrals aren't doing it because of fancy production or better marketing. They're doing it because students actually finish, implement, and get results. And that happens when every lesson has a clear purpose your students can feel.

I'm Dr. Curtis Satterfield. I've been an educator and course designer for 17 years, and I help solopreneurs build courses that actually transform their students and grow their business.

Ready to stop spinning your wheels? Book a free Course Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/

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You're building your first online course and you can't stop asking: how long should it be?

You've searched for answers. Maybe you even bought a course creation program hoping they'd tell you. But nobody gives you a straight answer.

In this episode, I share 4 course length realities no one talks about - and they directly affect whether your course succeeds or fails.

You'll learn:

• Why the "more content = more value" myth is destroying course completion rates
• What actually determines how much you can charge (hint: it's not length)
• Real numbers for modules, lessons, and lesson length
• Why I can't give you the exact answer for your course - and why that's actually freeing

After 17 years as an educator and online course designer, I've seen what works and what doesn't. The courses that transform students aren't the longest ones. They're the ones that give students exactly what they need to get results - nothing more, nothing less.

I'm Dr. Curtis Satterfield. I help solopreneurs build courses that actually transform their students and grow their business.

Ready to build a course that delivers real results? Book a free Course Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/

Send us a text