In this episode of Deficient Vegans, we sit down with Stu Giddens from Veganuary to discuss "The Veganuary Effect" and how a simple “try vegan for January” challenge became a global movement. We talk about the real-world impact (from millions of participants to thousands of media stories), how Veganuary partners with brands to make plant-based options easier to find, and what happens after January ends. Learn why many people keep going vegan or at least keep reducing animal products. Plus, Stu shares the behind-the-scenes realities of staying vegan on the road (yes, there’s a fish-and-chips story).

Links mentioned in the episode

Check out the Veganuary website

Read the new Dietary Guidelines for Americans

See the list of Top Vegan Restaurants by HappyCow

Fun bonus: Check out Stu's band!

Chapters

00:06 Welcome to Deficient Vegans Podcast
00:13 New News: PETA's Company of the Year
01:48 Global Vegan Restaurant Rankings
02:22 Veganism Around the World Report
04:18 Meet Our Guest: Stu Giddens
07:11 Stu's Vegan Journey
10:22 Challenges on the Road
13:15 Favorite Vegan Dishes
15:30 Veganuary Overview
19:04 The Veganuary Effect
22:17 Impact Statistics from Veganuary
36:49 Vegan Activism Insights
40:57 Resources from Veganuary
44:00 Supporting Veganuary
45:39 Nutrition and Fitness as a Vegan
52:57 Closing Thoughts
53:07 Myth of the Week: Food Pyramid
59:10 Updates from Protein Deficient Vegan

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