From working on an oil rig to living around the world as a digital nomad for 17 years. Consistent adaptation and creating 4 businesses all bent on building a life of freedom.

Today's trailblazer is Nick Wharton. Nick and his partner Dariece left their unaligned jobs in Canada back in 2008 to go on a gap year. That gap year turned into a life of travel. They started Goats on the Road, which became one of the top travel blogs. Turned to helping others create blogs, and recently started helping others in leaving their unaligned 9-5 job to building a life of freedom.

In this episode Nick shares the day that changed it all for him and Dariece to leave Canada and their old lives behind to turning something they started to update friend and families on their travels into a major money-making blog. The conversation delves into the challenges they faced with Google algorithm updates, the impact of AI on blogging, and their strategy for continuous adaptation. Nick also provides insights into the importance of starting despite uncertainties and building a personal brand.

Key Takeaways

The episode is filled with practical advice for anyone looking to ditch their job and listen to the voice whispering to pursue a freedom-led business.

• The Growth Zone: how to recognize when you are in the growth zone, and to know whether you should pivot or keep going
• Reach the Oasis: persistence in how to keep going to finally reach the oasis on the other side
• Knowing your Why: how to find your why that you'll turn to when things get hard

Timestamps

(00:00) Guest Introduction

(04:03) Early Challenges and Breakthroughs

(06:05) The Turning Point: From Travel Blog to Business

(12:48) The Evolution of Goats on the Road

(22:22) Monetizing the Blog and Sustaining the Lifestyle

(29:31) Balancing Travel and Work as Nomads

(35:35) The Decline of Blogging and Rise of AI

(40:33) Building a Personal Brand for Success

(43:50) Client Success Stories: From 9-to-5 to Financial Freedom

(51:48) Adapting and Thriving in Business

(56:27) Final Thoughts and Advice for Aspiring Nomads

Guest's links:

Goats on the Road Website

Goats on the Road Instagram

Goats on the Road LinkedIn

Goats on the Road Facebook

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