Ep 65 The Business Foundations Every Interior Designer Needs for Sustainable Growth
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If you’re an interior designer who feels busy, capable, and talented, yet unsupported, inconsistent, or drained by your business, this episode is for you.
In this episode, I explore why so many designers experience frustration, feast-and-famine cycles, scope creep, and a lack of confidence around pricing and boundaries, even when work is coming in.
This is not a conversation about doing more, trying harder, or fixing your mindset.
Instead, this episode looks at the foundational structure of your interior design business, the services you offer, the boundaries you’ve set, and the clarity (or lack of it) that quietly dictates how profitable, sustainable, and supported your business feels day to day.
Whether you are fully booked, working on one-off projects, or experiencing inconsistent enquiries, I explain why the same underlying issues often show up, and why they are not personal failings, but structural gaps.
A key focus of this episode is scope creep, why it happens, how unclear service definitions and blurred boundaries create it, and why designers often freeze when it comes to raising variations. I reframe scope creep as a foundational issue rather than a client problem, and explain how clear services and boundaries protect both the designer and the client.
The episode also explores the identity shift required to move from running an expensive hobby to leading a structured, profitable design business, without losing creativity in the process.
If this episode resonated, I am hosting The Designer’s Blueprint Bootcamp, a free, five-day live bootcamp designed to help interior designers rebuild and strengthen the foundations of their business.
Dates: Monday 23rd February – Friday 27th February
Over five days, you’ll explore the core areas of your interior design business that influence clarity, confidence, boundaries, and sustainable growth. I will guide you through identifying what needs to be built, refined, or reset so your business can properly support you.
You’ll receive:
- Practical insights
- Business resets
- Guidance to help you step back and make aligned decisions
VIP UPGRADE OPTION
There is an optional VIP upgrade, limited to 7 women, which includes:
- Two live evening hot-seat coaching sessions during the bootcamp week
- Direct support in implementing the work into your own business
- Personal guidance translating the foundations into real-world action
VIP details are available on the opt-in page.
Join the free Designer’s Blueprint Bootcamp HERE
Continue the conversation and connect with Lisa-Marie HERE
Feel free to DM or tag Lisa-Marie after listening to the episode.
And as always if you have loved this episode we would love for you to leave a review and if you screenshot this podcast and share it on your socials, tagging @Design_Boss_Diary in then we have a special gift waiting just for you.
See you in the next episode you lovely lot! xx