Episode 3: How to build your audience, with Monique Zytnik cover art

Episode 3: How to build your audience, with Monique Zytnik

Episode 3: How to build your audience, with Monique Zytnik

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How will people know they can work with you if you don't have an audience?

In this episode of Reinventors, Mel Loy and Fady Ramzy chat with Monique Zytnik, a communication strategist based in Berlin.

Monique shares her journey from working in Australia to freelancing in Europe, discussing the challenges and rewards of freelancing, the importance of building a personal brand, and the nuances of public speaking.

The conversation delves into audience engagement, the significance of knowing one's worth, and the strategies for maintaining consistency in content creation. Monique emphasizes the need for genuine connections and the value of planning in advance to achieve success in freelancing and consulting.

Connect with Monique on LinkedIn here.


Chapters
00:00 Introduction and Setting the Scene
01:56 Monique's Journey to Berlin and Career Path
06:01 The Freelancing Experience: Challenges and Insights
09:47 Building a Personal Brand and Audience
13:45 Navigating Social Media and Content Creation
19:43 Public Speaking: Getting Started and Earning Opportunities
21:47 The Journey of Public Speaking
24:20 The Importance of Preparation and Expertise
25:36 Building a Consistent Content Strategy
28:44 Understanding Your Worth
34:13 The Impact of Pricing on the Industry
40:11 Lessons Learned in Freelancing


Connect with us on LinkedIn!

  • Fady Ramzy
  • Mel Loy


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