How much of you are you really bringing to your business?

In this episode, Cass explores a question so many practitioners, coaches, and healers quietly wrestle with:

What happens when you hide parts of yourself in order to look “professional”?

From intuition and spirituality, to energy work and innate knowing, many business owners downplay their gifts. But what if hiding your “woo” is actually the very thing blocking your growth?

In this candid, grounded conversation, Cass unpacks the real cost of playing small; from attracting misaligned clients to feeling disconnected, inauthentic, or stuck in your business. She shares personal stories, client examples, and a powerful reframe that turns your hidden gifts into your greatest brand advantage.

Inside this episode, you’ll explore:

• Why hiding parts of yourself dilutes your message and magnetism
• How your intuition, sensitivity, and spiritual gifts create differentiation
• The difference between professionalism and self-suppression
• Why strategy and spirituality are not opposites — they’re partners
• How authenticity cuts through the noise in a world of AI-generated content

This episode is an invitation to stop compartmentalising who you are, and start building a business that reflects your full truth. Because the clients meant for you can’t find you — if they can’t see you.

🔗 Connect with Cass & explore mentoring:
https://cassduffill.com

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