When patients need answers fast, most urgent cares still default to on-site X-ray or referrals—but there’s a smarter, more efficient tool that can elevate your clinical care, improve outcomes, and drive new revenue.

In this episode, Nick and Michael sit down with Dr. Tatiana Havryliuk, a board-certified emergency physician and founder of Hello Sono, to explore how point-of-care ultrasound (POCUS) is transforming urgent care from the inside out.

With over 15 years of ER experience and deep ultrasound expertise, Dr. Tatiana shares how POCUS can help urgent cares confidently diagnose more in-house, avoid unnecessary ER visits, and open the door to repeat patients who trust your clinic to deliver next-level care.

They unpack what POCUS is, how it compares to X-ray, where it fits in urgent care workflows, and what it takes to implement it without overwhelming your team. Whether you're in a rural location, struggling with X-ray staffing, or ready to grow by offering higher-value services, this conversation is full of practical insights and strategic takeaways.

🔍 In This Episode, You’ll Learn:
🔎 What POCUS can do that traditional X-ray can’t
📈 How clinics are already using POCUS to improve care and increase revenue🧠 Why point-of-care ultrasound boosts patient trust and satisfaction
⏱️ What kind of time and training investment is required to get started
📍 Which types of clinics are a good (and not-so-good) fit for POCUS
🏥 How adding this one tool can keep more patients in your clinic—and out of the ER

🧠 About Our Guest:
Dr. Tatiana Havryliuk is an emergency physician and the founder of Hello Sono, a company dedicated to helping urgent care and primary care providers bring POCUS into their clinics confidently and compliantly. A former Emergency Ultrasound Director at Brooklyn Hospital, she’s on a mission to remove the two biggest barriers to adoption: lack of training and infrastructure.

🛠️ Resources:

Calculate Your ROI: Use Hello Sono’s POCUS ROI Calculator to estimate potential revenue based on Medicare rates: https://www.hellosono.com/pocus-roi-calculator/

Book a Strategy Call: Find out if POCUS is the right fit for your clinic → https://meetings.hubspot.com/dr-tatiana-havryliuk/consultation

Connect with Tatiana: https://www.linkedin.com/in/tatiana-havryliuk-md/

Hello Sono YouTube: https://www.youtube.com/@HelloSono

💬 Stay Connected:

Follow us on Facebook, LinkedIn, and YouTube for updates, tips, and behind-the-scenes content.

Website: https://patientcaremarketingpros.com

Facebook: https://www.facebook.com/patientcaremarketingpros

LinkedIn: https://www.linkedin.com/company/patient-care-marketing-pros/

YouTube: https://www.youtube.com/channel/UC9nwkAwIyiVvsLTWGoeRbWA

Want to be a guest, recommend someone for the show, or ask a question? We’d love to hear from you! Email us at hello@patientcaremarketingpros.com

🎵 Intro/Outro Music by Devin Smith:

https://open.spotify.com/artist/4UdQjNXnACFE2VpkEoP8v2?si=pDx5jsgtRFOtwrpMOKOkuQ