Most business owners do not struggle because they lack ideas. They struggle because they have too many priorities competing for their attention.

In this episode of Self-Made Is a Myth – Make a Difference Together, Coach Tim Campsall sits down with Brian of Indiana Business Advisors and Sunbelt Business Brokers to unpack how chasing too many opportunities, relying on referrals alone, and lacking a consistent lead generation system quietly pulls owners back into the day-to-day.

Brian shares how shiny object syndrome, revenue-first thinking, and wearing too many hats cost him peace of mind, focus, and leverage. He also explains why building systems that allow the business to run without the owner is not just about growth, but about long-term value, freedom, and exit readiness.

This conversation is especially relevant for owners who feel busy, successful on the surface, but stretched thin and reactive behind the scenes.

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What You’ll Learn in This Episode:
• Why having too many initiatives creates hidden chaos inside the business
• How chasing revenue without structure hurts profit and valuation
• The real cost of relying only on referrals for growth
• Why consistent lead generation systems protect owner time and focus
• How stepping out of the day-to-day increases both freedom and business value

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Looking To Scale Your Business:

Did you know that only 9% of businesses make it to $1,000,000 in revenue and less than 1% get to $5,000,000. The reason is that the hustle and grind that got you to $1,000,000 needs to shift to scaling strategies to go beyond. Book a Discovery Call now to learn how our ActionCOACH Business Operating System (ABoS) and coaching helps you to get unstuck and thrive to realize your personal and dreams and business goals. https://tbcactioncoach.com/discovery-zoom-call/

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Timestamps:

(00:00) Why too many priorities stall growth
(01:00) Losing freedom after starting the business
(03:35) Shiny object syndrome and scattered focus
(06:00) The real cost of being pulled in every direction
(07:30) Revenue growth does not fix broken structure
(09:10) Profit, peace of mind, and owner leverage
(11:00) Why buyers avoid owner-dependent businesses
(14:00) Exit planning starts earlier than most owners think
(16:00) The danger of relying only on referrals
(18:30) Why consistent marketing systems matter
(22:00) Defining success beyond growth and hustle
(25:00) Why self-made success is a myth