06 - The Klassen Promise
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About this listen
Travis Klassen and Greg Reese discuss the Klassen Promise, which encapsulates the company's mission, vision, and value proposition. The mission is to create value for customers, employees, vendors, and shareholders. The vision is to lead the market as North America's leading provider of farm and garden consumables. The value proposition emphasizes delivering consistent, reliable products and services that create more value than competitors. Create value, Lead the Market, Act Consistently.
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