Karla Murphy: Why the Obsessed Always Win
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Karla Murphy: Why the Obsessed Always Win
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About this listen
Naval Academy grad. Marine. Top 1% Etsy store owner. Female Entrepreneur of the Year. Karla Murphy didn't come from a background that predicted any of it — and that's exactly the point.
In this episode, Karla sits down with Mike to talk about what obsession actually looks like when it's not just a buzzword on a hoodie. She breaks down how she went from having zero expectation of college to building multiple businesses, coaching founders and CEOs, and writing her book Be One of Zero: Why the Obsessed Always Win. They get into what separates people who receive feedback from those who deflect it, why she treats failure as data instead of identity, and the specific life audit framework she uses with coaching clients to ruthlessly cut what doesn't serve them. They also dig into the myth of work-life "balance," the power of identity-first change, and why giving yourself 45 minutes to be pissed — and not a minute more — is a legitimate strategy.
If you want to hear two Marines talk honestly about coaching, ownership, emotional discipline, and what it means to survive version one before you ever get to version ten, this one's for you.
📖 Grab Karla's book: Be One of Zero — available on Amazon.