Episode 154 - Mara Smith - expect more
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In this episode of the Bourbon and Business Podcast, hosts Tyler and Dakota welcome Mara Smith, founder and CEO of Inspiro Tequila. Mara shares her journey from a legal career to launching a tequila brand focused on transparency and quality. The conversation explores the challenges of starting a business during COVID-19, the unique production process of tequila, and the importance of community and support for women in business. Mara also discusses the resurgence of tequila in the market and her marketing strategies for reaching consumers. Listeners will gain insights into the spirits industry and the innovative approaches that set Inspiro Tequila apart.
Also featured in this episode is a bottle of Naked Malt Scotch! Did one of the hosts gag? Listen in to find out!
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