Taylor Swift trademarks voice to fight AI fakes

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Taylor Swift trademarks voice to fight AI fakes

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Taylor Swift has filed multiple trademark applications in the United States to protect her voice, image and likeness from artificial intelligence impersonations. The applications cover a specific photo and two short audio clips, following incidents of AI-generated fake content including explicit images and a fraudulent election advertisement. Matthew McConaughey was the first celebrity to file similar trademark protections earlier this year.

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