She wasn't sitting at a desk with a business plan. She was thinking about her living room in a salvage shop, and that one afternoon changed everything.

This is the real founding story of The Sunburst Strategies Co., and it starts with a professional dance career, a move back home to Burlington, NC, and one woman who asked: "Can I give you money to do what you've been doing for us?" In this episode I'm taking you all the way back to the beginning because I think you're going to see yourself somewhere in this story.

In this episode:

• How an accidental business became one built on a real methodology
• How The Sunburst name came together in a shower the night before the first client meeting
• Why the Shine Strategy System was being built before it even had a name
• The moment the process became non-negotiable and what that cost me
• Why what you're actually seeking is almost always closer than you think

Resources mentioned:

Free Sunburst Strategies Co. Community: https://thesunburststrategiesco.com/resources

Monthly Marketing Lab (free, inside the community): https://thesunburststrategiesco.com/resources

Free Shine Strategy Reset™: https://thesunburststrategiesco.com/resources

Come join us in the free Sunburst Strategies Co. Community where we keep this conversation going all week long. ☀️