Starting a Relationship With an Investor

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

In raising funding from an early-stage investor, the founder must build a relationship with that investor.

Here are some key steps to starting a relationship with an investor.

Learn their background and experiences from online sources.

It's important to know their education and work experience.

Research the investor by talking to their portfolio companies.

Talk with mutual connections to learn more.

Broach the discussion about the level of support the investor can provide.

Adjust the expectations you have for the investor.

Check their interest in joining an advisory board.

In the early stages, this is often an informal board that meets from time to time to discuss key issues.

Actively solicit feedback from the investor and make clear it's always invited.

Set up a time to meet on a regular basis in person.

Finally, find a mutual interest outside of work so the discussion can focus on other things from time to time.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let's go startup something today.

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