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Google I/O Updates: AI Search & Local SEO
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Google I/O Updates: AI Search & Local SEO
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Narrated by:
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Google's recent developer conference announced several updates worth paying attention to as a local business owner. This episode breaks down what those announcements mean for your website, including a new AI detection tool, changes to Google Business Profiles, a long-overdue update to Google Search Console, and key findings from an AHREFS study on how AI search engines actually send traffic, and how you can get cited more often.
Timestamps
[0:00] Introduction
[0:30] Overview of Google developer conference updates
[1:05] AI-generated image detection and YouTube disclosure requirements
[3:10] Google Gemini and Google Business Profiles
[3:51] AI impressions now tracked in Google Search Console
[4:45] AHREFS report: word count and AI citations
[6:10] ChatGPT vs. Google: traffic comparison
[7:20] How ChatGPT cites results for purchase-related searches
[8:15] AI citations pulling from deeper in search results
[9:10] Tips for getting cited in AI search and newsletter mention
[10:05] Closing
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