Get Your Free Audiobook

Customer Loyalty Is Overrated

Narrated by: Fleet Cooper
Length: 28 mins
Categories: Business & Money, Commerce

After 30 days, Audible is ₹199/mo. Cancel anytime.


Publisher's Summary

Focus on habit instead. A theory of cumulative advantage.

"Customer Loyalty Is Overrated" is from the January/February 2017 issue of Harvard Business Review.

©2016 by the President and Fellows of Harvard College, All Rights Reserved (P)2016 Audible, Inc.

What members say

No Reviews are Available