Get Your Free Audiobook

  • Influence

  • Science and Practice, ePub, 5th Edition
  • Written by: Robert B. Cialdini
  • Narrated by: Lloyd James
  • Length: 12 hrs and 25 mins
  • 4.7 out of 5 stars (100 ratings)

Prime logo New to Audible Prime Member exclusive:
2 credits with free trial
1 credit a month to use on any title to download and keep
Listen to anything from the Plus Catalogue—thousands of Audible Originals, podcasts and audiobooks
Download titles to your library and listen offline
₹199 per month after 30-day trial. Cancel anytime.
Influence cover art

Influence

Written by: Robert B. Cialdini
Narrated by: Lloyd James
Free with 30-day trial

₹199 per month after 30-day trial. Cancel anytime.

Buy Now for ₹836.00

Buy Now for ₹836.00

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice.

Publisher's Summary

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request).

Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion.

Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

©2001 Robert Cialdini (P)2012 Robert Cialdini

What listeners say about Influence

Average Customer Ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    81
  • 4 Stars
    15
  • 3 Stars
    2
  • 2 Stars
    0
  • 1 Stars
    2
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    60
  • 4 Stars
    14
  • 3 Stars
    4
  • 2 Stars
    0
  • 1 Stars
    1
Story
  • 4.5 out of 5 stars
  • 5 Stars
    56
  • 4 Stars
    18
  • 3 Stars
    3
  • 2 Stars
    0
  • 1 Stars
    2

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Never read a book with such deep research

Love your work towards this book Robert. You have given us lot of insights on human nature with this book.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Charlie Munger democratizes his genius by recommending it to everyone

What more do I say (beyond this title). I chose to read only classics this year and this is one he'll of a classic. I will reread this forever. Decisions drive everything in life. And this book helps you make better decisions. I will apply the techniques in this book for almost every decision in my life. Thank you Cialdini!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Excellent tips

Such an important topic. Great learnings from a very practical standpoint. Hugely helpful for leaders, managers, people in sales roles, parents etc.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Loved it, must read!!!

Describes small details that we observe everyday very beautifully. Loved it, Everyone must read this book!!!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Influencial

Listen or Read To understand better the human perspective from other side which is seller

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

A must read

This can change your outlook to business and life . Must read for everyone.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Outstanding book pretty well narrated

The content of the book is one of the very best I have ever encountered, because it's extremely usable and substantiated by solid data and cases.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Great great great

This book explains how people take us granted and manipulate our mental shortcuts for their needs

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Highly recommended……very helpful I making a real decisions

If anyone wants to know about the way we take or make decisions…. This is the book to read many a times……. It’s Human Psychology + emotions at work, beautiful put across and I enjoyed listening it and going to read it again, and again.
Happy Listening 😊

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Revelation

One of the most valuable books I have ever listened to. This book will definitely save me from making bad decisions.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!