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Predictably Irrational

The Hidden Forces That Shape Our Decisions

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Predictably Irrational

Written by: Dan Ariely
Narrated by: Simon Jones
Free with 30-day trial

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Buy Now for ₹1,224.00

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About this listen

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

Why can a 50p aspirin do what a 5p aspirin can't? If an item is "free" it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions?

In this astounding book, behavioural economist Dan Ariely cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds.

Predicatably Irrational brilliantly blends everyday experiences with a series of illuminating and often surprising experiments, that will change your understanding of human behaviour. And, by recognising these patterns, Ariely shows that we can make better decisions in business, in matters of collective welfare, and in our everyday lives from drinking coffee to losing weight, buying a car to choosing a romantic partner.

©2008 Dan Ariely (P)2016 HarperCollins Publishers Ltd Consciousness & Thought Creativity Philosophy Psychology Psychology & Mental Health Self-Help Social Psychology & Interactions Success

Critic Reviews

‘A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the subtle but powerful tricks that our minds play on us, and shows us how we can prevent being fooled.’ Jerome Groopman, New York Times bestselling author of How Doctors Think

‘PREDICTABLY IRRATIONAL is wildly original. It shows why—much more often than we usually care to admit—humans make foolish, and sometimes disastrous, mistakes. Ariely not only gives us a great read; he also makes us much wiser.’ George Akerlof, Nobel Laureate in Economics, 2001 Koshland Professor of Economics, University of California at Berkeley

‘Dan Ariely is one of the most original and consistently interesting social scientists I know. His research covers an unusually broad range of topics, and in every one of them he has produced some distinctive findings and ideas. His methodological inventiveness is remarkable.’ Daniel Kahneman, Nobel Prize in Economics, 2002
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Very well narrated, never got bored listening to it. It's so well narrated that you will be engaged till the end. Gives a perspective on everything about how humans behave and foundation of the behavioural economics. A must listen to everyone who wants to understand ourselves one step further.

Intriguing Ideas

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a masterpiece nicely weaved and narrated in a lucid , full of facts supported by real life experiments . this will surely help each of us identify the deficiencies in our decision making process and evolve us to take better decisions a more rational one avoiding predictively irrational.

a masterpiece - road towards achieving free lunch

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it is surprisingly practical. the title is fitting. very impressive points and lessons to learn and practice

awesome

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You will learn so much about yourself and the basic human nature after reading this.


I was a firm believer that most Humans are rational. That view of mine changed over the last couple of years. This book just further accelerated that process. We are not really rational. We are mostly governed by emotions. Like Jefferson said,"Reason is the servant of passions."

It is surprising how often we deceive ourselves without even realising it. We think we are acting rationally, but when as a matter of fact we aren't. Dan will change your views about how humans make their decisions based on a number of wonderful experiments. Give it a read.

Obvious truths that will blow you away!

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Dan Areily has offered a gem to the world! Captivating narration. Worth the money.

Treasure!

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