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The New York Times Audio Digest, December 22, 2011

Written by: The New York Times
Length: 48 mins

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Publisher's Summary

It's the perfect listen for your morning commute! In the time it takes you to get to work, you'll hear a digest of the day's top stories, prepared by the editorial staff of The New York Times. Each edition includes articles from the front page, as well as the paper's international, national, business, sports, and editorial sections.
(P) and ©2011 The New York Times News Services Division of The New York Times Company

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  • connie
  • 22-12-11

relevance of format?

I dislike when listeners complain about freebies, but since Audible presents this as a bonus to subscribers, here goes:

Principle of Communication: Format needs to suit content and audience.

Format: With the plethora of news apps, podcasts, and ways to consume them, I no loner see the relevance of this Digest, even for the visually impaired. The Times is a must consult, but even with improvements in Audible's iPhone, I can't browse this, which is what most do with a newspaper, especially the excellent Times app. This format is already digested for me, and I have to admit, after 5 years of membership, I've ever made it through an entire episode.

Audience: Are there bonus subscription choices more relevant to "my geographical location?" Or non news bonus subscriptions? Do subscribers from all English-based Audbile stores get offered only the American papers? (As a Canadian, I'd even appreciate a French paper more)

Audience: I am inferring from product choice and sales that Audible's customer base has changed over the last few years -- surely the younger listeners (I am not one of those!) might prefer another subscription option as well?

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