02. Building Sustainability Into Product Design
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About this listen
Up to four-fifths of a product’s lifetime emissions are determined by decisions made at the design stage. By building on proven cost-optimization techniques, companies can get those choices right. To discuss the importance of embedded sustainability in a products lifecycle I talk to Dave Duncan, Vice President of Sustainability at PTC, James Mullineux, Head of Digital Engineering at Ricardo, and Eddie Hamilton , Product Experience Designer, Sustainability Lead at seymourpowell.
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