132: Coaching Tabitha Westbrook on Creating Accessible Audio Content for Trauma Survivors
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In this coaching episode, Lindsay and Nora work with Tabitha Westbrook, CEO and founder of The Journey and The Process, a therapy practice specializing in domestic abuse and coercive control. Discover how Tabitha plans to use private podcasts to make healing content accessible to survivors who face financial and access barriers, plus strategies for creating a sustainable $10/month audio membership with her team.
Topics Covered
- Repurposing existing PDF resources into audio lead magnets
- Creating accessible mental health content for trauma survivors
- Building a $10/month audio membership with team-generated content
- Using voice memos and async recording for content creation
- Timing content releases around awareness months (April and October)
- Incorporating client questions and AMAs into private podcast feeds
- Making content accessible for people with traumatic brain injuries
Links Mentioned
- Website: https://thejourneyandtheprocess.com/
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