#17: Founder of Reebok, Joe Foster
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#17: Founder of Reebok, Joe Foster
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About this listen
This week on the show, I sit down with Joe Foster!
Joe founded Reebok with his late brother Jeff, following their family heritage back to 1895. Joe's grandpa, also Joe Foster, pioneered the spiked running shoe and famously made shoes for the world's best athletes of the early 20th century.
With Reebok, they followed in his footsteps, and the rest is history!
In this interview, Joe shares his journey of starting the $4 billion brand and some of the challenges he faced along the way as well as the one thing he feels made Reebok a success!
Enjoy :)
Get a copy of Joe's book: https://amzn.to/3FZS8X9
Follow Joe: https://www.instagram.com/reebokthefounder/
Follow Ennis: https://www.instagram.com/enniskey_/
For more, visit our website at www.immadeformore.com