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26: Brian Gottlieb Live Interview

26: Brian Gottlieb Live Interview

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 In this episode of The Huge Transformations Podcast, Sid Graef sits down with keynote speaker and industry icon Brian Gottlieb, the founder of Tundraland Remodeling and author of Beyond the Hammer. Recorded live at The Huge Convention, this conversation pulls back the curtain on how Brian scaled a $3,000 startup into a $150M powerhouse in just 12 years. Brian shares how execution—not ideas—is what drives success, the importance of building aligned teams, and how inspiration became the rocket fuel behind his leadership style. He digs into pivotal moments, like launching his own home show to outmaneuver competitors, turning old windows into community art projects, and creating marketing campaigns that made customers co-producers in the brand. Listeners will walk away with practical wisdom on execution, leadership, and scaling—along with powerful reminders that culture matters, discipline drives profit, and belief is transferable. Whether you’re a home service entrepreneur or a marketer hungry for growth insights, this episode delivers high-level strategies grounded in real-world experience. Guest: Brian Gottlieb – Founder of Tundraland Remodeling, author of Beyond the Hammer LinkedIn Resources Beyond the Hammer by Brian Gottlieb Renewal by Andersen The Huge Insider newsletter The Huge Insider podcast downloadable action guide The Huge Mastermind info page The Huge Convention Facebook Community Transcript: Sid Graef: Hello everyone. Welcome to the Huge Transformations podcast. I’m Sid Graef outta Montana. Gabe Torres: I’m Gabe Torres here in Nashville, Tennessee. Sheila Smeltzer: And I’m Sheila Smeltzer from North Carolina. We are your hosts and guides through the landscape of growing a successful home service business. We do this by interviewing the best home service business builders in the industry—folks that have already built seven- and eight-figure businesses—and they want to help you succeed. Gabe Torres: Yep. No fake gurus on this show. Just real-life owners that have been in the trenches and can help show you the way to grow profitably. We get insights and truths from successful business builders, and every episode is 100% experience, 0% theory. We are going to dig deep and reveal the good, the bad, and the ugly. Sheila Smeltzer: Our guests will share with you the pitfalls to avoid and the keys to winning. In short, our guest will show you how to transform your home service business into a masterpiece. Thanks for joining us on the wild journey of entrepreneurship. Let’s dive in. Sid Graef: Hey, my friends, this is Sid with the Huge Transformations podcast, and this is a really exciting episode for two main reasons. One, we’re recording it live, in person, at The Huge Convention—and generally, you know, we do these on Zoom or something. But today I had Brian Gottlieb, and he was one of our keynote speakers. I got to sit down with him for 45 minutes and really go deep on the questions. I think you’re gonna love it. If you wanna see it on video, it’s on our YouTube channel, so you can check it out there. Brian is the guy that started Tundraland Remodeling. They started as a bathroom remodeling company—started with a folding card table, $3,000, and a borrowed space in the back of a buddy’s warehouse. And in 12 short years, he built that to a $150 million-a-year juggernaut. And when he spoke on stage, it was mind-bending how authentic he was—for a guy that has a private jet and has done incredibly well—but he was down-to-earth, authentic, and is incredibly principle-driven. And that’s what you’re gonna hear during this podcast interview on the Transformation Show. I really hope you enjoy it. Give me some feedback. Without further ado, meet Brian Gottlieb. Sid Graef: It’s Brian Gottlieb at the Huge Transformations podcast. All right—did that feel official? Do you feel like— Brian Gottlieb: It felt great. I loved it. Sid Graef: The old snap the thing. Brian Gottlieb: I loved everything about it. Sid Graef: Yeah. So this is the Huge Transformation podcast—it’s part of The Huge Convention—and the idea of the show is to find people who have, wherever they started, built a level of success. And we wanna hear the story about the journey because everyone can relate to the story, and they’ll find themselves in it. So I’m very thankful for your time. I’m with—for camera world—I’m with Brian Gottlieb, and Brian is the author of Beyond the Hammer—which, and I don’t say this lightly, is an excellent book, and I’ll tell you why in a minute. He also built Tundraland Home Improvements from scratch to a significant nine-figure business before making an exit. And it was very gracious of you to be here and to speak at our conference. Brian Gottlieb: Thank you. Yeah. Great conference too, by the way. If people haven’t been to this, it’s fantastic. The energy’s incredible. Your team does such ...
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