32. Why B2B Ads don't work?
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Most B2B companies run ads expecting leads… and end up disappointed.
In this episode, I break down why B2B advertising doesn’t work the way people think - and why it’s not actually the ads that are the problem.
You’ll learn:
- Why B2B buying decisions are completely different from B2C
- Why no one buys high-ticket services from a single ad
- The real role of advertising in B2B
- How to use ads to support sales instead of replacing it
- What actually drives deals: relationships, trust, and conversations
If you’ve ever felt like your campaigns are attracting the wrong people or not converting at all - this episode will give you a completely different perspective.
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