In the third and final installment of our three-part series on storytelling across the company lifecycle, Plat4orm hosts Valerie Chan, Principal, and Jessi Adler, Director of Media Relations, take a deep dive into the art of product storytelling to set the stage for acquisition. Joining them is Nik Reed, founder of Ravel Law (acquired by Lexis Nexis) and current CEO of Knowable, who shares firsthand insights into how a strong narrative around product innovation, brand positioning, and founder vision can attract the right investors, partners, and eventual acquirers.

From conceptualizing a product and crafting a mission-driven brand to leveraging user feedback and building a compelling acquisition story, this episode offers a masterclass in using storytelling to propel your company toward a strategic exit.

Missed earlier episodes in this series? Catch the first episode on storytelling for early-stage companies and the second episode, where we delve into the art of crisis communications storytelling. Visit https://plat4orm.com/4-the-record/.

In the second episode of our three-part series on storytelling across the company lifecycle, Plat4orm hosts Valerie Chan, Principal, and Jessi Adler, Director of Media Relations, are joined by crisis communications expert Rosemary Wilson. Rosemary is a senior communications counselor and crisis advisor who’s helped high-profile individuals, Fortune 500 companies, and boards navigate some of the most complex and high-stakes situations.

Together, they dismantle outdated crisis communication strategies and explore how thoughtful storytelling can help companies navigate high-stakes situations. From balancing speed and strategy in the digital age to proactively managing potential crises and uncovering the “why” behind them, this episode offers essential insights for building resilience and protecting your company’s reputation.

Curious about the rest of the series? Be sure to visit https://plat4orm.com/4-the-record/ to listen to our first episode on storytelling for early-stage companies and don’t miss our third episode on product storytelling, for a comprehensive look at how storytelling can help you on a path toward acquisition.

The first episode of our three-part series on storytelling throughout the company lifecycle kicks off with Plat4orm PR hosts Valerie Chan, Principal, and Jessi Adler, Director of Media Relations, as they explore how storytelling can serve as a strategic tool for early-stage companies. From crafting compelling founder narratives that build trust with customers and media, to presenting data-driven yet emotionally resonant pitches to investors, Valerie and Jessi share insights drawn from their experiences in the startup world.

Tune in to learn how startups can use storytelling to cut through the noise, connect with key audiences, and lay the foundation for long-term success. Plus, hear practical tips on leveraging media coverage to amplify your story and make a lasting impact.

Interested in how storytelling can make an impact at other key inflection points in your company journey? Be sure to check out episode two in the series on storytelling through a crisis, and episode three on product storytelling for acquisition, available at https://plat4orm.com/4-the-record/.