#6 Design, Data and Global Growth – Michael Gubisch on Building Smart Elevator Interfaces

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#6 Design, Data and Global Growth – Michael Gubisch on Building Smart Elevator Interfaces

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In this episode of Lifts & Leaders – the official podcast of interlift – we speak with Michael Gubisch, Managing Director at Schaefer GmbH. Michael shares his journey of more than two decades in the elevator industry and explains how Schäfer evolved from a traditional German family business into a truly global provider of smart operating panels and control interfaces. He describes why elevator panels are often called the “business card” of the lift — the one element every passenger interacts with. The conversation explores: - how elevators have evolved from mechanical systems to connected IoT components, - why user experience, accessibility and vandalism protection are critical design factors, - what it takes to scale internationally while staying true to quality and regulation, - how global teams and cultural diversity influence leadership, - and why step-by-step innovation matters more than chasing hype. A thoughtful discussion about technology, leadership and the human side of smart elevator systems. Learn more: interlift: https://www.interlift.de/ Schaefer GmbH: https://wsschaefer.com/ Michael Gubisch on LinkedIn: https://www.linkedin.com/in/michael-gubisch-06842a60/

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