7 Tips to Drive More Event Sign-Ups with Email
Failed to add items
Add to cart failed.
Add to wishlist failed.
Remove from wishlist failed.
Follow podcast failed
Unfollow podcast failed
7 Tips to Drive More Event Sign-Ups with Email
-
Narrated by:
-
Written by:
About this listen
In this Event Marketing Sevinar hosted by Rachel Stephan from Snöball, Jay Schwedelson discusses effective event marketing strategies that helped grow a virtual event from zero to 10,000 attendees. Schwedelson emphasizes the importance of providing value through content before asking for registrations, leveraging speakers as micro-influencers by requiring them to promote the event on their platforms, and the untapped potential of personalizing the 'from' name in email marketing to increase engagement. He also touches on segmentation based on attendee behavior and the critical role of 'add to calendar' features for ensuring high attendance at virtual events.
Read the full blog on the Snöball Events website.
0:00 Final Episode Jay Schwedelson
00:19 Open
00:36 0 to 10K Email Conference
01:47 Leverage Speakers
02:46 Include Content in Speaker Contract
03:03 Microinfluencers in B2B
03:24 The "from:" field
05:23 Segmentation
06:28 Add to Calendar
07:37 Close