AI, Ads & Beyond: Introduction
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About this listen
Explore how artificial intelligence is transforming PPC and paid ad strategy. Hosted by Lisa Raehsler, an award-winning digital marketing strategist and international speaker, this limited series uncovers how AI is changing the way advertisers plan, analyze, and optimize campaigns across Google Ads and the broader paid media landscape.
Building on two decades of digital marketing experience, Lisa brings fresh insights from her work applying AI to advertising performance. She talks with innovators and marketers who are shaping the future of how ads connect with audiences and deliver measurable results.
LinkedIn: https://www.linkedin.com/in/lisaraehsler/
Website: https://www.bigclickco.com/
Newsletter: https://thepaidmediamix.substack.com/
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