EP 05 | AI for Exporters

This special edition of the Horizon podcast, which was originally recorded in front of a live online audience, features fantastic insight, tips and guidance on the transformative impact of artificial intelligence (AI) and how to make LinkedIn work for your business.

Our expert guests, Norma Foster and Pascal Fintoni, delve into the evolving landscape of exporting and the necessity for businesses to cultivate genuine relationships rather than mere transactions. They emphasize the importance of leveraging AI not just as a tool for efficiency, but as a means to enhance human connections and trust in business interactions. The conversation also highlights practical strategies for utilising LinkedIn effectively, underscoring the platform’s role as a critical marketing avenue in the digital age.

As we navigate this dynamic environment, learn how to embrace innovative thinking and harness these technologies to elevate your business operations and foster meaningful engagements.

Chapters:

• 02:21 - Navigating the Changing Landscape of Exporting
• 05:47 - The Impact of AI on Business Relationships
• 15:36 - Exploring the Journey of AI in Business
• 26:48 - Enhancing Authenticity in AI-Generated Content
• 31:03 - Navigating LinkedIn: Building Connections and Profiles

Resources:

Find out more about the AI for Exporters Masterclass: https://www.teesglobal.co.uk/ai-masterclass

Listen Here: https://the-horizon-podcast.captivate.fm  

Listen on Spotify: https://open.spotify.com/show/6YNQKalOt6g807RJFRhNA9?si=959b722c7cfa4039  

Listen on Amazon Music: https://music.amazon.co.uk/podcasts/95d9193a-b7c7-4051-bf86-ec8dbc8cb56d/the-horizon-podcast  

Horizon Magazine 

www.teesglobal.co.uk/horizon 

editor@horizonmag.online 

Ben 

https://www.linkedin.com/in/ben-bradford-73701a15a/  

Norma

https://www.linkedin.com/in/normafoster/

Pascal

https://www.linkedin.com/in/pascalfintoni/

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