AI Revolution in Sales Development - Where Automation Helps and Where It Hurts
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AI Revolution in Sales Development - Where Automation Helps and Where It Hurts
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About this listen
AI is reshaping Sales Development fast. SDR teams are moving quicker, sending more, and touching more accounts than ever before.
But something else is happening at the same time.
In this episode of MATCH B2B INSIGHTS, Benny Fluman and Brian Newman break down what really changes when AI enters the SDR toolkit - beyond the demos, dashboards, and hype.
Drawing from real cases across SaaS, fintech, cybersecurity, and international markets, they discuss where AI genuinely improves efficiency, and where automation quietly damages trust, cultural fit, and brand perception.
This episode covers:
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How AI tools reduce SDR workload and increase activity
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Why more automation does not automatically mean better results
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Real examples where AI-driven outreach failed in global markets
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The role of human judgment in AI-assisted sales
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How to measure AI impact beyond open and reply rates
This is a practical conversation for sales leaders, founders, and revenue teams who are already using AI - or about to.
AI is not replacing SDRs. But it is redefining what good sales judgment looks like.