AI in Marketing: Not a Replacement, But Definitely a Babysitting Job: EP 015
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AI in Marketing: Not a Replacement, But Definitely a Babysitting Job: EP 015
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About this listen
In this episode, the duo dives into the ongoing tug-of-war between CMOs and CFOs over what really counts as marketing success, the explosive rise of retail media as an essential - not optional - channel, and why AI isn’t replacing marketing teams, but transforming how they’re built. Plus, they spotlight bold campaigns that break the mold, celebrate Chicago’s marketing resilience, and tackle the wild world of city and state tourism budgets. Whether you’re new to the industry or a seasoned pro, get ready for sharp commentary, quick-witted banter, and actionable takeaways in just 10 minutes.
📖 Grab the new Book “How To Succeed In Marketing, Advertising and Artificial Intelligence Without Really Lying” on Amazon: https://amzn.to/3OJDXzU
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Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net