On a recent episode of AIBF Business Talk, Elaine Carroll spoke with Keith Enright, CEO of ASD Ireland and charity partner of the All-Ireland Business Foundation. This was not a routine awareness conversation. It was an honest reflection on where Ireland stands on autism and why so many families still feel unsupported.

ASD Ireland was founded in 2017 because Keith’s son had nowhere to go. No pathway. No structured support. Fourteen families came together out of necessity. Today, more than 350 families are supported nationwide, reflecting the depth of unmet need.

Keith challenged the belief that autism is mainly a boys’ issue or that academic success means a child is coping. Many girls mask from a young age, carefully copying social cues. When secondary school intensifies pressure, that effort can collapse. What looks sudden is often years of hidden strain surfacing.

Despite greater public conversation, Keith believes Ireland remains at the surface level. Awareness alone is not inclusion. Culture is. Through practical training, ASD Ireland works with businesses to build environments that genuinely support autistic individuals. Small changes, he said, can transform workplaces.

“If you change the culture, then the business changes and the business flourishes.”

Meanwhile, diagnosis waiting lists stretch for years, and families are too often left without direction. As Keith described it, the experience can feel like being given a diagnosis and then being left to manage alone. That gap between diagnosis and support is where many struggle most.

Early intervention changes outcomes. ASD Ireland’s mobile sensory unit, designed by autistic individuals, brings practical support directly into communities. The aim is simple: build a system where families do not have to fight to be heard.

The message was clear. Awareness is the starting point. Inclusion is leadership.

If this conversation moved you, take action. Support the work of ASD Ireland by donating at www.asdireland.ie. Every contribution helps fund training, social groups and vital services for autistic individuals and their families across Ireland.

If you believe conversations like this matter, listen to the full episode of AIBF Business Talk and share it within your network. The more people who hear it, the stronger the ripple effect.

On the latest episode of AIBF Business Talk, host Elaine Carroll sits down with James of Priority Insurance & Finance Solutions.

His path into financial advice was anything but linear. From mechanic to hospitality manager to banking, each chapter sharpened a different skill. Farming life instilled discipline and accountability. Hospitality built resilience and people skills under pressure. Banking taught structure and, importantly, the need to question it. That layered background now shapes how he advises business owners.

As James puts it, “Behind every financial decision there’s a real person… with fears and responsibilities and pressure.”

That human understanding sits at the core of his work.

From there, the conversation turns to the side of business most owners avoid until it becomes urgent. Protection. It is not glamorous, but it is foundational. James sees a familiar pattern across SMEs. Risk is understood in theory, yet action is delayed. Renewals become routine. Policies are judged on price alone.

“If it were free, you’d absolutely have all elements of your finances safeguarded,” he notes. The challenge is rarely logical. It is prioritisation.

At the centre of the discussion is income. Income funds the business, supports the family and drives long-term plans. Yet it is often the least protected asset. When asked what entrepreneurs postpone for too long, James answers without hesitation: “Income protection all day long.” If the owner cannot show up, what happens next? That question is not dramatic. It is strategic.

The episode also explores how underused business protection remains in Ireland. Key person cover, shareholder protection and continuity planning are frequently overlooked. Many directors have never fully mapped out what would happen if a partner became ill or passed away. Ownership structures can quickly become vulnerable. Cash flow can stall overnight. These are uncomfortable conversations, but they are leadership conversations. Ignoring risk does not remove it. It simply leaves it unmanaged.

Throughout the episode, James emphasises that strong financial advice is not about selling products. It is about building a plan. A plan that evolves. A plan that is reviewed. A plan that adapts as life and business change. Price alone is not the benchmark. Long-term thinking is. Financial planning becomes less about transactions and more about direction.

He closes with a principle that has guided his career:

“Are you doing it the best you can or the best it can be done?”

It is a subtle distinction, but a powerful one. Effort delivers progress. Standards deliver excellence.

For entrepreneurs, the message is clear. Growth without protection is fragile. Safeguarding what you have built is not pessimism. It is smart leadership.

You can find more information about Priority Insurance & Finance Solutions from their website linked here, and you can connect with James Tinnelly on LinkedIn here.

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For much of his career, Niall Leyden, Founder of Atlantic Wealth Management, believed wealth meant more money, more success and more recognition. It was a familiar definition, shaped early and reinforced by years working alongside high-performing clients. But experience slowly challenged that view.

In a recent episode of AIBF Business Talk, the founder of Atlantic Wealth Management reflected on how his understanding of wealth has evolved and why that shift matters for entrepreneurs today.

“I thought wealth meant being rich.”

“But over time, I realised being rich and being wealthy are not the same thing.”

That distinction frames the conversation.

One of the most common financial blind spots Niall sees is not risk, but sequence. Too many people start with products, pensions, policies and investments before first understanding what those tools are meant to serve.

Purpose, he argues, must come first. Only then can a plan provide direction. Only then does a portfolio make sense.

“A pilot would never take off without a flight plan,” he points out.

“Yet a lot of business owners do exactly that with their finances.”

For Niall, financial planning is not about prediction or perfect timing.

“Financial planning is bringing the future back into the present so we can do something about it now.”

When done properly, it cuts through noise and replaces it with clarity, and clarity is what clients actually want. Clients want three things - clarity, calm and confidence.

At the core of this approach is a simple rule.

“We have no right to talk to clients about their money until we understand them, financially and emotionally.”

Put people first. Money follows.

Today, his definition of wealth is stripped back and human.

“Rich is about money,” he says. “Wealth is about freedom.”

Money is the fuel. Freedom is the destination.

In this episode of AIBF Business Talk, Elaine Carol speaks with sales strategist and author of Steps to WIN, Cira Feely, about the quieter skills that shape long-term growth. Preparation. Curiosity. And the kind of trust that cannot be rushed.

Ciara’s perspective was shaped long before she ever trained a sales team. Her early career took her from Ireland to New York, through advertising and into hospitality across the United States. Working in hotels teaches a simple truth very quickly. People rarely arrive with neatly defined needs. What they ask for is often not what they actually need.

That understanding became foundational. “People don’t always tell you what’s really important to them straight away,” she notes. Learning to listen for what sits beneath the first answer became central to how she approaches sales today.

When Ciara later founded FindAConferenceVenue.com, she gained a different vantage point. Sitting on the buying side, she began to notice patterns. Many businesses rushed to sell. Many talked about themselves too soon. Very few paused to understand the client’s world.

From that experience came a belief that runs through the episode. “You have to earn the conversation.”

For Ciara, the real competition is not another supplier. It is time. Decision-makers are busy, distracted and under pressure. Earning their attention means arriving prepared, informed and relevant. It means showing that the conversation will be worth their time.

Once that conversation begins, the role of the salesperson changes. It is no longer about pitching. It is about leading. Leading with questions, not answers.

One metaphor captures this clearly. Think like an onion. People start at the surface. The real issues sit underneath. Asking “why” and “tell me more” creates space for those deeper layers to emerge. Trust is what allows that to happen.

That trust matters because buying decisions are rarely logical alone. “Our brains make decisions based on how someone makes us feel.” Price and facts play a role, but emotion carries greater weight. Trust and connection do the heavy lifting.

The episode also challenges the idea that sales is something you either have or you don’t. Ciara is clear. Sales is learned. It is “100% trainable.” But not through short, intensive workshops that overwhelm teams and fade once everyone returns to their inbox.

Real change, she argues, happens gradually. Small steps. Repeated practice. Ongoing support. Habits shift over time, not overnight.

There is also a reflection on growth, particularly for women founders. Many are capable, busy and successful, yet hesitate to push further. Sometimes people “play small without realising it.” Progress often begins by thinking bigger, asking for help, and learning from those who have already walked the path.

The conversation closes with a reflection on recognition and values. For Ciara, recent Business All-Star accreditation mattered because it reflected how she works, not just what she delivers. Trust was built quietly. Maintained consistently.

Sales, the episode suggests, is not about pressure or persuasion. It is about presence. And the most valuable conversations are never forced. They are earned.

Explore more from Ciara Feely Ciara has created a short positioning resource to help you see if you are set up to attract high-paying corporate clients, which you can access here Connect with Ciara on LinkedIn: https://www.linkedin.com/in/ciarafeely/

In this episode of AIBF Business Talk, AIBF Co-CEO Elaine Carroll sits down with Ursula Kelly, Managing Director of Cormac Tagging, for a grounded conversation on leadership, standards and trust in Irish agribusiness.

Cormac Tagging is a family-owned Irish business supplying animal identification products across the livestock sector. Under Ursula’s leadership, the company entered and reshaped the cattle tag market, challenging a long-standing monopoly and introducing greater choice in a highly regulated environment.

A central theme of the discussion is traceability. Ursula explains why Ireland’s ability to trace livestock from farm to fork is one of its strongest assets, particularly as consumers become more conscious of food origin and quality. Traceability, she notes, is not just compliance. It is proof.

The episode also explores leadership in a traditionally male-dominated sector, the responsibility that comes with growth, and the importance of building teams aligned around clear values. Ursula speaks candidly about backing yourself when decisions feel risky, learning from costly mistakes, and why human connection still matters in an increasingly digital world.

It is a practical, honest conversation about doing business where standards are tested daily and trust must be earned, not claimed.

🎧 Listen now on AIBF Business Talk

“The standard you set is the standard you get.” - Bevin Mahon

In this episode of AIBF Business Talk, AIBF Co-CEO Elaine Carroll sits down with Bevin Mahon, President of AIBF and CEO of Dental Tech Group.

Bevin brings a rare dual perspective. Leading a growing business. And helping set the standards that recognise excellence across Irish enterprise.

This is an honest conversation about leadership responsibility, consistency, and why independent standards matter more than ever. Especially when growth gets uncomfortable.

Highlights: • Why independent accreditation builds trust faster than self-promotion.

• What Business All-Star recognition really measures beneath the surface.

• How the community creates unspoken accountability for leaders.

• The hidden loneliness of leadership and why peers matter.

• “What gets measured gets done” and why avoidance stalls growth.

• The power of small improvements done consistently over time.

• Why standards must rise as businesses scale.

• How confidence, self-talk, and visibility shape leadership impact.

If you lead a business and ever wonder, “Am I holding the right standards as we grow?” This one will land.

🎧 Listen now on AIBF Business Talk :

The first episode of 2026 on AIBF Business Talk sets a clear and intentional tone for the year ahead. Rather than adding to the usual January noise, this episode focuses on what genuinely sustains performance in business and leadership over time.

Our guest, Gerry Duffy, brings a perspective shaped by endurance sport and high-performance coaching. His experience offers a grounded counterpoint to the idea that motivation is the primary driver of success. Instead, the conversation centres on commitment, discipline and the systems leaders rely on when motivation inevitably fades.

January often encourages leaders to believe that change happens through enthusiasm and intention alone. New plans are made quickly, expectations rise and momentum is assumed. Gerry challenges this thinking by highlighting a simple reality: motivation is inconsistent, while commitment is dependable.

Progress, he explains, is built through small, repeated actions that are maintained even when energy is low or conditions are imperfect. For business owners, this distinction matters. Motivation may initiate action, but commitment is what sustains it.

A recurring theme throughout the episode is leadership as it exists outside the spotlight. Not in moments of recognition or high visibility, but in routine decision-making and follow-through. Leadership, in this context, is demonstrated through consistency, reliability and the ability to act with clarity when distractions are at their highest.

Gerry reflects on how discipline often replaces enthusiasm in moments that truly matter, and how leaders who perform well over time understand this trade-off. The emphasis is not on intensity, but on steadiness.

The conversation also explores focus as a strategic advantage. In an environment where leaders are managing multiple demands, priorities can easily become diluted. Gerry emphasises the importance of reducing complexity, choosing fewer goals and protecting attention as a means of improving execution.

Rather than viewing focus as a limitation, it is framed as direction. Like steering a business with intention rather than simply accelerating activity, clarity becomes the mechanism through which progress is sustained.

Many leaders begin the year carrying unresolved pressures from the previous one. This episode does not promise rapid transformation or dramatic resets. Instead, it offers perspective, structure and a reminder that long-term performance is built quietly, through consistent behaviour and deliberate choices.

🎧 Listen now on AIBF Business Talk

The All-Ireland Business Foundation (AIBF) is an autonomous national accreditation body tasked with enterprise development and the promotion of best-in-class Irish businesses.

As the accreditation body for the Business All-Star mark, the AIBF recognises companies that merit distinction through an independent audit of their performance, reputation and customer-centricity.

Business All-Star Accreditation is the nation’s symbol of trust.

Currently, over 750 companies hold AIBF accreditation. Since 2014, more than 5,000 businesses have participated in AIBF programmes. The Foundation also hosts the annual All-Ireland Entrepreneurs Summit and monthly gatherings to promote peer learning and collaboration across its community.

For more information, visit www.aibf.ie.

“You bring yourself to work every day. You bring yourself to work as a leader.” – Nikki McGoohan

In this episode of AIBF Business Talk, AIBF Co-CEO Elaine Carroll sits down with Nikki McGoohan, founder of Propel 2Gether and Business All-Star Master Practitioner Business Services 2025.

Nikki is a mentor, coach, trainer, and emotional intelligence specialist.

She supports micro and small business owners who are doing ten jobs at once.

This is a practical, honest chat about leadership, culture, and why overwhelm is often a signal, not a flaw.

Highlights:

• How micro businesses get stuck “in the business” and lose time to think.

• Why many owners feel embarrassed about accounts, and why they should not.

• Emotional intelligence as a business tool, not a buzzword.

• Self awareness and communication, and how “noise” shows up in every conversation.

• Delegation and outsourcing, without guilt, and without chaos.

• Humour at work, and why it builds trust faster than a fancy title.

• Values in action, and why teams define “honesty” differently.

• A calm way to get unstuck: breathe, name the fear, take one step.

If you have ever thought, “I didn’t start my business to do everything else,” this one will land.