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Aesthetic Appeal

Aesthetic Appeal

Written by: Aesthetic Brokers
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About this listen

In the world of medical aesthetics, the pursuit of beauty often collides with the complexities of business. At Aesthetic Brokers, we aim to create a sanctuary for aesthetic entrepreneurs - a safe haven where business acumen meets industry empathy. Our priority is to maximize your personal lifestyle while generating uncommon financial results; all without compromising your integrity. The medical landscape is evolving and we are committed to staying ahead of the curve. Join us on our podcast adventure where we discuss various topics to build your business within the space.Aesthetic Brokers Economics Hygiene & Healthy Living Management Management & Leadership
Episodes
  • The Real Reason You’re Always Behind
    Feb 18 2026
    If you constantly feel behind in your business, it’s probably not because you’re lazy. It’s because you’re doing too much of the wrong stuff. Jessica Hunter explains why time is the most overlooked asset in aesthetic practices, and why working harder almost never fixes the real problem.

    Understanding where your time actually goes, getting comfortable with delegation, and knowing your numbers can completely change how your business grows. Listen for why perfectionism quietly keeps owners stuck, how patient experience impacts far more than reviews, and why letting go of control is often the turning point.

    The emotional side of being a business owner is where burnout can creep in fast. From small daily shifts that compound over time to knowing when to ask for help, Jessica shares how to build a business that works for you, not one that drains you.

    HOST

    Jessica Hunter
    Head of Aesthetic Consulting, Aesthetic Brokers

    Jessica Hunter is the Founder & CEO of Hunter Consulting and Head of Consulting at Aesthetic Brokers, where she helps medical aesthetic clinics grow smarter and stronger. She’s partnered with more than 75 clinics across Canada and the U.S., guiding them to boost profits, streamline operations, and build lasting success.

    Known for her energy, straightforward approach, and genuine care, Jessica believes the best advice comes from truly understanding each business, especially its financial health and unique challenges.

    Follow Jessica on Instagram @hunterconsulting_

    Connect with Jessica on LinkedIn

    About Aesthetic Appeal

    Aesthetic Appeal is where Aesthetic Brokers brings you the latest insights straight from Southern California. We break down what’s happening in the medical aesthetics world—especially when it comes to private equity and transactions with mergers and acquisitions that matter to you as a practice owner.

    Learn more about Aesthetic Brokers

    Follow Aesthetic Brokers on Instagram @aestheticbrokers

    Theme music: Blinding, Cushy

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    11 mins
  • The Exit Strategy No One Tells Med Spa Owners About
    Feb 4 2026
    Planning an exit feels like something you’ll deal with “someday,” but Jessica Hunter says it actually starts on day one. She explains what makes a med spa truly sellable, from having more than one provider to systems that don’t rely on the owner to function.

    She also shares why profitability has less to do with your top line and more to do with operational discipline, and how small inefficiencies quietly eat away at valuation. Heavy debt? Lack of recurring revenue? A business built entirely around one injector? Listen for the pitfalls that can turn a promising exit into a dead end.

    But an exit isn’t always a sale. Jessica touches on alternative paths like partnerships, partial buyouts, and stepping back while still earning, plus what to do if you never want to leave the treatment room and just want a business that supports your lifestyle.

    HOST
    Jessica Hunter
    Head of Aesthetic Consulting, Aesthetic Brokers

    Jessica Hunter is the Founder & CEO of Hunter Consulting and Head of Consulting at Aesthetic Brokers, where she helps medical aesthetic clinics grow smarter and stronger. She’s partnered with more than 75 clinics across Canada and the U.S., guiding them to boost profits, streamline operations, and build lasting success.

    Known for her energy, straightforward approach, and genuine care, Jessica believes the best advice comes from truly understanding each business, especially its financial health and unique challenges.

    Follow Jessica on Instagram @hunterconsulting_

    Connect with Jessica on LinkedIn

    About Aesthetic Appeal

    Aesthetic Appeal is where Aesthetic Brokers brings you the latest insights straight from Southern California. We break down what’s happening in the medical aesthetics world—especially when it comes to private equity and transactions with mergers and acquisitions that matter to you as a practice owner.

    Learn more about Aesthetic Brokers

    Follow Aesthetic Brokers on Instagram @aestheticbrokers

    Theme music: Blinding, Cushy
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    13 mins
  • The Hard Reality of Owning a Million-Dollar Aesthetic Practice
    Jan 7 2026
    Seven figures sounds glamorous until you’re the one signing the checks. Jessica Hunter is back to explain why a “million-dollar” med spa often isn’t profitable at all, and what owners should prioritize once the revenue starts rolling in.

    She uncovers where money really goes in an aesthetic practice, what healthy margins look like, and why most first-time owners misunderstand the difference between owner pay and business profit.

    Find out the real reasons aesthetic practices plateau and how to decide whether your next investment should be hiring, automation, or upgrading your EMR.

    And if you’re finally seeing consistent cash flow, that’s when the real work begins. Listen for her take on when to bring in financial help, how to reinvest $25-50K the smart way, and the pivotal moment every owner has to reinvent their role to keep scaling.

    HOST

    Jessica Hunter
    Head of Aesthetic Consulting, Aesthetic Brokers

    Jessica Hunter is the Founder & CEO of Hunter Consulting and Head of Consulting at Aesthetic Brokers, where she helps medical aesthetic clinics grow smarter and stronger. She’s partnered with more than 75 clinics across Canada and the U.S., guiding them to boost profits, streamline operations, and build lasting success.

    Known for her energy, straightforward approach, and genuine care, Jessica believes the best advice comes from truly understanding each business, especially its financial health and unique challenges.

    Follow Jessica on Instagram @hunterconsulting_

    Connect with Jessica on LinkedIn


    About Aesthetic Appeal

    Aesthetic Appeal is where Aesthetic Brokers brings you the latest insights straight from Southern California. We break down what’s happening in the medical aesthetics world—especially when it comes to private equity and transactions with mergers and acquisitions that matter to you as a practice owner.

    Learn more about Aesthetic Brokers

    Follow Aesthetic Brokers on Instagram @aestheticbrokers

    Theme music: Blinding, Cushy
    Show More Show Less
    15 mins
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