Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech cover art

Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech

Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech

Written by: Nextech
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About this listen

 Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.

With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.

Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.

Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.

Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.

Let's embark on this transformative journey together where beauty meets business.


About Nextech

Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/

Follow Nextech on Instagram at https://www.instagram.com/nextechglow/
Nextech Systems, LLC Economics Management Management & Leadership Marketing Marketing & Sales
Episodes
  • The Wellness Model Bringing New Patients to Aesthetics

    The Wellness Model Bringing New Patients to Aesthetics
    Jan 21 2026
    The future of aesthetics is looking more digital—and more wellness-driven. Chad Sawyer, Chief Revenue Officer of DrWell, shares how technology is reshaping patient care.

    DrWell, the new evolution of the Build My Bod platform, helps providers streamline wellness and weight loss programs, from GLP-1s to peptides and longevity treatments. Chad explains how asynchronous consultations—where patients complete medical forms online and get quick approvals—are helping practices compete with big brands.

    Hear about the rise of wellness medicine and how it’s bringing new patients into aesthetic practices. Find out why telehealth, automation, and integrated tech are the next big drivers of growth in aesthetics.

    Recorded live at the ASPS Annual Meeting in New Orleans.

    About Chad Sawyer

    Chad Sawyer is the Chief Revenue Officer at Dr. Well, a rebrand of BuildMyHealth, where he helps aesthetic and wellness practices integrate price transparency, virtual consultations, and modern patient engagement tools. With a background in medical marketing at Crystal Clear Digital Marketing and PatientNow, Chad has become a respected industry voice in tech-driven growth strategies for aesthetic medicine. He’s passionate about advancing accessibility, compliance, and innovation across the aesthetics and wellness industries.

    Learn more about DrWell

    Follow DrWell on Instagram @drwellrx

    Connect with Chad on LinkedIn

    Guest
    Chad Sawyer, Chief Revenue Officer
    DrWell

    Host
    Tyler Terry, Director of Sales, MedSpa
    Nextech

    Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.

    With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.

    Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.

    Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.

    Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.

    Let's embark on this transformative journey together where beauty meets business.

    About Nextech

    Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/

    Follow Nextech on Instagram @nextechglow

    Aesthetically Speaking is a production of The Axis: theaxis.io

    Theme music: I've Had Enough, Snake City
    Show More Show Less
    17 mins
  • SEO (Still) Isn’t Dead: How AI is Reshaping the Future of SEO

    SEO (Still) Isn’t Dead: How AI is Reshaping the Future of SEO
    Jan 7 2026
    SEO isn’t dead—it’s evolving, with AI-driven search, snippets, and short-form platforms changing how patients find practices.

    Robin Ntoh and MyAdvice’s Chad Erickson talk digital marketing in aesthetics. Find out why conversational, multimedia content now matters more than keyword-stuffed blogs.

    Chad and Robin also cover lead management, automation, and CRM tools, showing how smart practices combine technology with a human touch to attract patients and keep them loyal.

    Recorded live at the ASPS Annual Meeting in New Orleans.

    About Chad Erickson

    Since 1999, Chad has consulted thousands of clients on the best marketing strategies for their business. He has founded several marketing companies and is one of the owners at MyAdvice. Chad has a proven record of raising capital, acquiring companies and developing strategic alliances within the industry. He is also a faculty member for many of the top medical & dental conferences.

    Learn more about MyAdvice

    Connect with Chad on LinkedIn

    Guest
    Chad Erickson, VP, Sales + Strategy
    MyAdvice

    Host
    Robin Ntoh, VP of Aesthetics
    Nextech

    Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.

    With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.

    Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.

    Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.

    Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.

    Let's embark on this transformative journey together where beauty meets business.

    About Nextech

    Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/

    Follow Nextech on Instagram @nextechglow

    Aesthetically Speaking is a production of The Axis: theaxis.io

    Theme music: I've Had Enough, Snake City
    Show More Show Less
    34 mins
  • Mastering the Art of Change Management

    Mastering the Art of Change Management
    Dec 10 2025
    Change management expert Riley Smith of Propeller Consulting shares insights to help guide your people smoothly from today to tomorrow.

    Change doesn’t have to mean chaos. Whether adding new software or hiring providers, Riley shares why small shifts can feel big, and why clarity, communication, and empathy are the keys to avoiding burnout and resistance.

    Strategies like having champions, keeping messaging aligned, and involving staff early can turn disruption into growth and make change something to embrace, not dread.

    GUEST

    Riley Smith
    Senior Director, People & Change at Propeller

    As Senior Director of People Strategy & Change Management at Propeller, Riley leads a practice focused on aligning workforce strategy, organizational design, and enterprise change. His work spans M&A integration, operating model transformation, talent development, and executive advising—grounded in both research and real-world implementation.

    Propeller is a leading management consulting firm that helps organizations accelerate transformation and navigate complexity to achieve measurable impact.

    Learn more about Propeller Consulting

    Connect with Riley on LinkedIn

    Guest
    Riley Smith, Senior Director, People & Change
    Propeller Consulting

    Host
    Robin Ntoh, VP of Aesthetics
    Nextech

    Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.

    With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.

    Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.

    Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.

    Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.

    Let's embark on this transformative journey together where beauty meets business.

    About Nextech

    Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/

    Follow Nextech on Instagram @nextechglow

    Aesthetically Speaking is a production of The Axis: theaxis.io

    Theme music: I've Had Enough, Snake City
    Show More Show Less
    30 mins
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