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Affiliate Nerd Out

Affiliate Nerd Out

Written by: Dustin Howes
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Partnership marketing enthusiasts and affiliate marketing gurus are sharing their best strategies for affiliate program growth. New guests every week will come to discuss hot topics in the industry and what latest growth hacks working right now.© 2026 Affiliate Nerd Out Economics Management Management & Leadership Marketing Marketing & Sales
Episodes
  • Dustin goes back to the work force with Matt Frary and Alfie
    May 1 2026

    Are you still manually hunting for partners like it's 2010? If you aren't using artificial intelligence to handle the heavy lifting, you aren't just working too hard; you're actively falling behind. In this episode of Affiliate Nerd Out, I'm sitting down with a true legend in the performance marketing world, Matt Frary. He's built and exited six companies, and now, he's officially my new boss.

    We're pulling back the curtain on Alfie, our new recruitment super tool that's designed to give affiliate managers their lives back. We're talking about saving ten hours of grunt work every single week. Imagine what you could do with an extra ten hours. You could spend more time with your family, focus on high-level strategy, or finally stop staring at spreadsheets until your eyes bleed.

    Matt breaks down how we're using Claude and autonomous agents to index everything in our universe (emails, Slack, Google Drive) to make recruitment smarter and faster. If you're wondering how to recruit affiliates without losing your mind, this is the blueprint. We aren't looking to replace the human element because robots talking to robots isn't how business happens. Instead, we're building an assistant that handles the data analysis and outreach so you can focus on the real human connections that actually drive revenue.

    We also get into some personal wins, including Matt's son choosing Baylor and a wild last-minute trip to the Final Four. Whether you're a director of marketing or a solo affiliate manager, you can't sleep on these tools. Check out what we're building over at https://www.xpflow.app/ and see how we're changing the game for operators.

    00:00 AI Or Get Left Behind
    00:33 Meet Matt Frary
    01:57 Alfie And The Acquisition
    03:33 Building For Family Time
    05:50 Final Four Weekend
    08:13 Matt's Entrepreneur Journey
    09:58 Autonomous Agents In Practice
    13:16 Upskilling With Notion AI
    14:22 Wrap Up And Goodbye

    Subscribe to the channel for more affiliate program growth tactics.

    Want to recruit more affiliates? Get started at https://affistash.com

    Connect with me on LinkedIn at https://www.linkedin.com/in/dustinhowes

    #AffiliateMarketing #AIinMarketing #DigitalMarketing #AffiliateNerdOut #MarketingStrategy #AItools #ChatGPT #NotionAI #AIAutomation #WorkSmarter #TechInMarketing #alfie

    Have you heard about Inflektion yet? They are changing the game in Affiliate marketing.The only platform with personalized funnels to scale partnership marketing for brands, agencies, influencers, and affiliates. Catering to the health and wellness space, this tracking soluition is helping build landing pages for partners in a manner of minutes instaead of weeks. They have social listening to capture all the content your brand is creating so that you can find more partners talking about y

    For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com

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    16 mins
  • Post Vacation Blues and the Shock of a Steady Paycheck
    Apr 29 2026

    Moving from consulting to a steady job is a big change. In this recent episode of Affiliate Nerd Out #RealTalkFriday, Christen Evans (she/her) and I talked about the realities of that transition—from the relief of a stable paycheck to the risks of poor tracking and why some businesses should wait before launching an affiliate program.

    Topics we covered:

    1. Consulting vs. in-house stability
    2. Tracking mistakes that waste budget
    3. Attribution gaps and reporting issues
    4. Why some brands should wait to launch

    Consulting can feel like constant pressure to generate revenue from the next client. A structured organization can offer stability many independent professionals miss.

    One big takeaway: integrity means helping brands avoid bad investments, even when it means turning down business.

    What do you miss most about being an employee when you work for yourself?

    🔻 Check the full article: https://lnkd.in/gj9duebS

    #AffiliateMarketing #PerformanceMarketing #ConsultingLife #InHouseMarketin g #PartnershipMarketing #MarketingStrategy #Attribution #Entrepreneurship #AgencyLife #RealTalkFriday

    Have you heard about Inflektion yet? They are changing the game in Affiliate marketing.The only platform with personalized funnels to scale partnership marketing for brands, agencies, influencers, and affiliates. Catering to the health and wellness space, this tracking soluition is helping build landing pages for partners in a manner of minutes instaead of weeks. They have social listening to capture all the content your brand is creating so that you can find more partners talking about y

    For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com

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    16 mins
  • Affiliate Conversion Tracking: How Publishers Track Real Revenue with WeCanTrack
    Apr 27 2026

    In this Affiliate Nerd Out episode, Nedarator Dustin Howes interviews Jorge Barbosa from WeCanTrack about common publisher pain points with Affiliate Conversion Tracking, including lacking aggregation, logging into multiple networks, relying on manual sub IDs, and struggling to attribute transactions to sessions, landing pages, and traffic sources. Jorge explains how WeCanTrack pulls transaction data from networks like CJ, Awin, and Impact into one dashboard with hourly updates, compares performance periods, matches conversions to clicks and traffic sources, and pushes commission and conversion data into tools like GA4, ads platforms, and BigQuery to optimize paid campaigns for real sales, CPA, and ROAS.

    The episode also covers setup steps for WordPress and non-WordPress sites, performance alerts, benefits for affiliate manager relationships, and advanced features like link testing, link building, and link monetization, plus a 15-day trial link.

    Simplify your affiliate tracking—get started with WeCanTrack using the link below!
    https://wecantrack.com/affiliate-dash...

    00:00 Affiliate Tracking Pain
    00:44 Show Intro Guests
    04:45 Publisher Blind Spots
    07:12 Attribution By Channel
    10:53 One Dashboard View
    12:44 Quick Setup Tutorial
    15:19 GA4 And BigQuery
    17:08 Future AI Alerts
    24:14 Getting Started Steps
    25:46 Advanced Publisher Tools
    27:49 Trial And Wrap Up

    Subscribe to this channel for more affiliate program growth tactics.

    Connect with Dustin Howes on Linkedin: / dustinhowes

    #AffiliateMarketing #AffiliateTracking

    The hottest affiliate recruitment tool of 2026 is Alfie. There is a 7-day free trial and a no-risk 30-day money-back gaurantee

    Go to Dustinhowes.com/trial to sign up

    Have you heard about Inflektion yet? They are changing the game in Affiliate marketing.The only platform with personalized funnels to scale partnership marketing for brands, agencies, influencers, and affiliates. Catering to the health and wellness space, this tracking soluition is helping build landing pages for partners in a manner of minutes instaead of weeks. They have social listening to capture all the content your brand is creating so that you can find more partners talking about y

    For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com

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    27 mins
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