A special live episode recorded on stage at AIME (Asia Pacific Incentives & Meetings Event) with Felicity Zadro, Founder and Managing Director of Zadro Agency.

Felicity is one of Australia’s leading communications strategists in the business events and association sector. Since founding Zadro in 2007, she has worked with over 500 companies, 80 associations, and more than 200 conferences and exhibitions across Australia — helping organisations build brands, shape narratives, and influence audiences.

With a background in sociology and anthropology, and experience serving on the EEAA board and contributing to the unification that led to ABEA, Felicity brings a rare combination of strategy, leadership, governance and real-world industry insight.

In this live, unscripted conversation, we explore:

• What really goes on behind the biggest brands in the event industry

• How to build influence and credibility in business events

• The biggest communication mistakes organisations make

• Leadership lessons from navigating the pandemic

• The power of stakeholder dialogue and two-way communication

• What the future of branding and PR in events looks like

Whether you're an event professional, association leader, entrepreneur, marketer, or communications specialist, this episode of An Eventful Life offers practical insights into leadership, reputation, and long-term industry impact.

Recorded live in front of an audience at AIME, this conversation is honest, insightful, and packed with stories from inside the business events industry.

#EventIndustry #BusinessEvents #Leadership #Branding #PublicRelations #Communications #AIME #AssociationManagement #Entrepreneurship #WorkplaceLeadership #podcast #eventprofs

Follow us on:

Instagram: @aneventfullifepodcast

YouTube: @AnEventfulLifePodcast

An Eventful Life is proudly brought you by our partners:

Brad Cocks

Blu Event Productions

AIME Asia's largest Event Industry Event.

Hosted on Acast. See acast.com/privacy for more information.

In this episode of An Eventful Life, we sit down with El Kwang, founder of BEAM Experience, certified Positive Psychology Practitioner, and Head Program Curator for AIME (Asia Pacific Incentives & Meetings Event).

With over 25 years of experience in the global business events and hospitality industry, El has built a career around creating experiences that truly connect people, foster learning, and leave lasting impact. Combining experience design, leadership insight, and positive psychology, he shares a unique perspective on how organizsations and teams can thrive in today’s fast-changing world.

In this episode, we discuss:

• Why experiences matter more than just events
• How a psychology-backed approach can improve leadership, culture, and team performance
• The role of storytelling, culture, and sustainability in designing meaningful experiences
• Insights from curating AIME’s global knowledge program
• How to adopt a possibility mindset to unlock creativity and human connection

This conversation is perfect for leaders, business professionals, event creators, HR and people & culture specialists, and anyone passionate about designing meaningful experiences.

#ExperienceDesign #PositivePsychology #Leadership #BusinessEvents #HumanConnection #Motivation #LeadershipDevelopment

Follow us on:

Instagram: @aneventfullifepodcast

YouTube: @AnEventfulLifePodcast

An Eventful Life is proudly brought you by our partners:

Brad Cocks

Blu Event Productions

AIME Asia's largest Event Industry Event.

Hosted on Acast. See acast.com/privacy for more information.

This week on An Eventful Life, we sit down with one of the most respected and influential figures in the global events industry — Tiny Good, founder and owner of Showtech.

Tiny isn’t the face on stage, he’s the reason the spectacle is even possible. From Olympic and Commonwealth Games ceremonies, Rugby World Cups, AFL Grand Finals, global concert tours like P!NK, international circus productions, major TV broadcasts and hundreds of outdoor concerts — if something or someone is flying above an audience, chances are Tiny and his team are behind it.

In this episode, Tiny takes us right back to the beginning — how he found his way into theatre, staging and rigging, the early days of learning on the job, and the moment he realised this wasn’t just a trade, but a business and a responsibility. We unpack the evolution of Showtech, the reputation that made it one of the most trusted names in rigging, staging and theatrical automation worldwide, and the moments that defined Tiny’s career.

We also dive deep into safety, compliance, venue design, leadership and communication, and what it really takes to run teams where trust is literally life-or-death. This is a rare, honest and insightful conversation with a man who has quietly shaped the way major events are built — and kept safe — for decades.

Through his journey, Tiny has given back in spades, training and mentoring generations, working with and advocating for everyone in the industry through Crew Care and governments to champion the industry he loves.

In this episode, we cover:

• Tiny’s journey into rigging and live production
• Building Showtech from a small operation into a global leader
• Olympic & Commonwealth Games ceremonies — behind the scenes
• Working with international circus acts and high-risk performance
• Safety, compliance and global rigging standards
• Crew care, culture and mental health in events
• Venue compliance and best-practice design for events
• Leadership under pressure
• The future of rigging, automation and live production

This is an essential listen for anyone who works in, or loves, live events.

We hope you enjoy this episode of An Eventful Life with one of the true icons of events, Tiny Good.

Follow us on:

Instagram: @aneventfullifepodcast

YouTube: @AnEventfulLifePodcast

An Eventful Life is proudly brought you by our partners:

Brad Cocks

Blu Event Productions

AIME Asia's largest Event Industry Event.

#AnEventfulLife #BehindTheSpectacle #EventIndustry #LiveEvents #ProductionLife #RiggingLife #Podcast #entertainment #bradcocks #shanebuzza #production #events #EventProfs #EventLife #LiveEvent

Hosted on Acast. See acast.com/privacy for more information.