Apples

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Dominic tries to convince Cassidy that apples are technically economics.

Follow us on Instagram at @TechnicallyEconomics. Ideas for future episodes? Email technicallyeconomics@gmail.com.

Special thanks to Claire for consulting on this episode, and to Conrad for the topic idea.

Mentioned:

“The Business of Apples and the Cosmic Crisp Story with West Mathison, President & CEO of Stemilt” by The Modern Acre Podcast
“The golden age of apples: How the fruit went from drab to delicious” by Deepa Fernandes, Samantha Raphelson, and Allison Hagan
“How One Man Saved Honeycrisp Apple from Extinction” by Regenerative Fruit Growers
“Apple tree: Honeycrisp - US Plant Patent” filed by Jim Luby and David S. Bedford
“Patents and Innovation: Evidence from Economic History” by Petra Moser
“Why are Honeycrisp apples still so expensive?” by the Curious Minnesota Podcast
“The Evolution of Brand Preferences: Evidence from Consumer Migration” by Bart J. Bronnenberg, Jean-Pierre H. Dubé, and Matthew Gentzkow
"Are beliefs stronger than taste? A field experiment on organic and local apples" by John C. Bernard and Yinan Liu
“The Cosmic Crisp Global Brand Guide”

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