In this episode, Nathan Stuck sits down with Tara Jenkins, founder of Conscious Revolution, to discuss her 25-year journey through the "belly of the beast" in corporate HR.

Tara shares her transition from a high-stakes executive to a "recovering HR person" who now helps businesses build cultures of dignity and transparency. They explore the systemic issues of "supremacy culture," the vulnerability of leaving the corporate inner circle, and why the B Corp community is vital for leaders looking to reconnect the head and the heart of their business.

RESOURCES RELATED TO THIS EPISODE

• Learn about Consvious Revolution at https://www.consciousrevolution.com/
• Follow Conscious Revolution on LinkedIn https://www.linkedin.com/company/conscious-revolution/
• Follow Tara on LinkedIn https://www.linkedin.com/in/tara-jenkins/
• Learn about B Local Georgia at https://blocalgeorgia.com/
• Learn about Profitable Purpose Consulting at https://www.profitablepurposeconsulting.com/

CREDITS

• Theme Music🎵ZakharValaha from Pixabay
• Produced by ChatWithLeadersMedia.com

See omnystudio.com/listener for privacy information.

In today’s episode, Nathan Stuck sits down with his former professor, Dr. Sundar Bharadwaj, the Coca-Cola Chair of Marketing at UGA, to unpack how social impact can become a firm's most significant competitive advantage. Sundar shares his journey from working with Amul, an Indian dairy cooperative that revolutionized farmer cash flow, to researching how modern multinationals leverage purpose to disrupt stagnant categories.

Nathan and Sundar dive deep into the "Marketing-Finance Interface," discussing why marketing metrics often fail to reach the C-suite and how to reframe impact as a demand driver rather than a cost center. Sundar provides a framework for leaders to move beyond performative CSR and instead bake impact into the very core of their products.

RESOURCES RELATED TO THIS EPISODE

• Learn more about Sundar’s work via his Terry College of Business Profile https://www.terry.uga.edu/directory/sundar-bharadwaj/
• Order Sundar's book: Good Growth: How Brands Win with Social Impact https://www.amazon.com/Good-Growth-Brands-Social-Impact-ebook/dp/B0D2M3CRFZ
• Connect with Sundar on LinkedIn: https://www.linkedin.com/in/sundarbharadwajmarketingprof

CREDITS

• Theme Music🎵ZakharValaha from Pixabay
• Produced by ChatWithLeadersMedia.com

See omnystudio.com/listener for privacy information.

In this episode, Nathan sits down with Seth Gunning, Founder of Sunpath Solar, Georgia’s only B Corp-certified solar installation company.

Seth shares his 20-year journey from community organizing and fighting coal initiatives to leading a business that specializes in making clean energy accessible to low-to-moderate-income homeowners and nonprofits. They discuss the "solar coaster" of shifting tax credits, the importance of "encoding values" into operations, and how Sunpath is using innovative financing models like "Solar Energy Procurement Agreements" to bypass the high upfront costs that often keep clean energy out of reach for those who need it most.

Listen in to discover how Seth is proving that business can be a powerful tool for environmental justice and learn why 'encoding' values into your standard operating procedures is the key to surviving any industry’s volatility.

RESOURCES RELATED TO THIS EPISODE

• Visit Sunpath Solar at https://sunpath.solar/
• Follow Sunpath Solar on social media at:
• • LinkedIn: https://www.linkedin.com/company/sunpath-solar/
  • Facebook: https://www.facebook.com/profile.php?id=61551612671287
  • Instagram: https://www.instagram.com/sunpath.solar
• And get in touch with Sunpath Solar at https://sunpath.solar/contact/

CREDITS

• Theme Music🎵ZakharValaha from Pixabay
• Produced by ChatWithLeadersMedia.com

See omnystudio.com/listener for privacy information.