This episode #9 of the Be In The Know podcast features guest, Lori Ryan - ChatGPT/Custom GPT Expert and founder of LorIgnite.com

Together with your host, Glenn Gray, ( Digital Brand Connector and AI Enthusiast at Stiles Financial Services, Inc.) they look over the amazing advances in AI and how to use it to our advantage in a practical manner. They take a look at incorporating LLM's like Grok into a conversation as a fact-checker or easy way to ask questions within the context of the conversation. They discuss the idea of SEO vs GEO in getting your brand recognized and accessible as a more trusted source of information. Thereby leading to better leads and brand awareness. They discuss the changes to education and how to teach in this new digital world. How will that effect jobs for grads and the class of 2027 when AI has even more time to change the job market.

Overall, it's a thought-provoking conversation with Lori on the future of tech and its incorporation into our everyday lives. Check it out. If you like it, subscribe.

In this episode of Be In The Know, we sit down with one of the CoFounders of Fentanyl Free Communities Foundation, Michele Hein. Michele's organization was the recipient of The Stiles Financial Community Service donation for 2025. FFCF was founded after Michele's son Tyler died of fentanyl poisoning while trying to get his life back on track after years of addiction. Listen in to hear how to spot fentanyl use in family or friends. Or how to register your company as a Narcan location to help those in need of this life-saving measure. Michele and her foundation partner, Paul Ostrow formed FFCF to help individuals and families avoid the pain and suffering Michele and her family endured. Fentanyl-Free Communities Foundation works to make changes in the Legislature to stop the spread of fentanyl in the US and to raise the menial penalties for distribution.
Fentanyl is everywhere. It attacks all communities regardless of socio-economic advantages. And ignoring it won't make it go away. Thanks to Michele and her foundation partner, Paul Ostrow for their amazing work. We at Stiles Financial are proud to be a partner and we hope you will also look to get involved in your own community.

Kristine Meyer hosts for part two of her series on Real Estate. This time she discusses real estate as an investment. What types and how to assemble the right team to help oversee the property. Brad Fox and Brandon Vitale are her guests. Check it out.