Griselda Perkins spent 20 years in the military and thought she’d retire into a quiet, stable school job.

But after finding Luxe and enrolling in her first training, she had one thought: “This could replace my job.”

Now she runs a growing multi-room spa, leads with military-grade standards, and is building a training facility to elevate the next generation of providers.

In this episode, Griselda shares:

• The Luxe courses that gave her permission and structure to start — even as a total beginner

• How she scaled to consistent $4K+ months while still working full-time

• Her client experience strategy that’s bringing in families, professionals, and loyal locals

• Why her spa vision includes both high-end services and team development

• The moment she realized this industry wasn’t just a side hustle — it was her legacy

This isn’t just another esthetician story. It’s a masterclass in leadership, elevation, and choosing a new path — no matter how late you start.

Play the episode. You’ll feel what’s possible.

Desiree Marie Lazcon didn’t have a license, a business plan, or investors. What she had was a decision to stop waiting — and a Luxe course that gave her the exact roadmap.

Today, she runs a six-figure body sculpting studio that stands out in one of the most saturated markets in the country. No viral content. No funding. Just clarity, consistency, and Luxe strategy.

Inside this episode, Desiree shares:

• Why being an outsider in the beauty industry actually gave her an edge

• The Luxe trainings that helped her go from idea to income fast

• How she booked out her calendar without paid ads or discounts

• The one belief shift that changed how she sees herself — and her brand

• Her advice to anyone afraid to launch because “the market is too crowded”

This isn’t hype — it’s proof. If you’ve been overthinking, undercharging, or talking yourself out of your dream — this episode will shift your timeline.

Play it now. Then go build what you’ve been delaying.

Taylor Ann Montgomery didn’t have a massive following, flashy ads, or a big launch.

What she did have: a Luxe education, a high-touch client experience, and the mindset of a CEO — even as a beginner.

Today, her books are full. Her results are unmatched. And she’s the go-to body contouring expert in her city — all in her first year.

In this real-talk episode, Taylor Ann shares how she went from hesitant to high-demand, and what really built her beauty brand from the ground up.

Inside the episode:

• Why Luxe gave her the confidence to finally get started

• How she built trust so strong, her clients became her best marketing

• Her simple but powerful client experience flow — and why it matters more than content

• What she would do differently if she were starting again tomorrow

• Why “slow” growth is actually what made her brand sustainable and in demand

If you’re overthinking, second-guessing, or wondering how to stand out — Taylor Ann’s story is the proof that consistency, quality, and Luxe strategy work.

Listen in. Then go become the name everyone recommends.