• Behind Headlines: 180 Seconds in Ad Tech — Password Sharing & Going Cookieless
    Mar 21 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover Netflix considering charging users for sharing passwords, Amazon acquires MGM Studio, Google shutting down Universal Analytics, Amex mixing it up, and a partnership between Adobe and The Trade Desk. 

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    5 mins
  • Behind Headlines: 180 Seconds in Ad Tech — Ads on Disney+ & AMP Unplugged
    Mar 14 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover Disney+ introducing an ad-tier, P&G calling for innovation in TV ad buying, a terminated contract between Hulu and Peacock, publishers dropping Google AMP and American Eagle in the metaverse.

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    4 mins
  • Behind Headlines: 180 Seconds in Ad Tech — Cross-Platform Measurement & Seller-Defined Audiences
    Mar 4 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover measurement companies reaching for accreditation, iSpot.TV acquiring Tunity, the growth of AVOD, Netflix Games and other gaming passes, and the new Seller-Defined Audiences spec.

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    5 mins
  • Behind Headlines: 180 Seconds in Ad Tech — QR Codes, OpenPath & Android Privacy
    Feb 18 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover a QR code ad so good it crashed an app. The Trade Desk taking aim at Google. The Privacy Sandbox making its crawl to Android. Meta underreporting conversions. And Snapchat adding more ads.

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    5 mins
  • Behind Headlines: 180 Seconds in Ad Tech — Addressability Tools, Cookieless & European Data
    Feb 11 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover the NewPassID pilot, the IAB’s shocking State of Data report, Google site tags, binge streaming, and Meta’s dispute with the EU.

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    4 mins
  • Behind Headlines: 180 Seconds in Ad Tech — Subscriptions, Ad Frequency & Stocks
    Feb 4 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover subscription platforms decline in viewers, Google’s new update, a B2B company advertising during the Super Bowl, Twitter leading the pack, and Facebook trailing behind. 

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    4 mins
  • Behind Headlines: 180 Seconds in Ad Tech — FLoC, Topics & Winter Olympics
    Jan 28 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover Google introducing Topics to replace FLoC, NBCUniversal partnering with iSpot.TV and TikTok, Instacart’s new ad offerings, and a new update for OpenRTB from IAB Tech Lab.

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    4 mins
  • Behind Headlines: 180 Seconds in Ad Tech — Video Games & Search Engines
    Jan 21 2022

    This week in Behind Headlines: 180 Seconds in Ad Tech we cover Microsoft’s purchase of Activision-Blizzard. TV networks looking for a new TV measurement partner. Car manufacturers shifting ad spend to their electric vehicle lines. The growing use of search engines that aren’t Google.

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    4 mins