Episodes

  • Retail Hype vs. Reality: Fixing Discovery and the One Idea Worth Stealing | Reimagining Retail
    May 6 2026

    On today’s podcast episode, we discuss what in retail is overhyped or underrated, what most brands get wrong about discovery, and the one idea in retail that more companies should be trying to replicate. Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Analyst Arielle Feger, and Chief Content Officer at The Lead, Sonal Gandhi. Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-retail-hype-vs-reality-fixing-discovery-one-idea-worth-stealing-reimagining-retail

    © 2026 EMARKETER

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    23 mins
  • Apple After Tim Cook: Where Is It Heading? | Behind the Numbers
    May 4 2026

    In today’s podcast episode, we discuss what will define Tim Cook’s legacy as he steps down as CEO of Apple; whether the company needs another “iPhone moment”; and the top priority for incoming boss John Ternus. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Jacob Bourne and Principal Analyst Yory Wurmser. Listen anywhere, or watch on YouTube or Spotify.

    Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

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    For sponsorship opportunities, contact us: advertising@emarketer.com

    For more information, visit: https://www.emarketer.com/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-apple-after-tim-cook-where-heading-behind-numbers

    © 2026 EMARKETER

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    28 mins
  • AI Assistants That Sell You Things On The Side | Behind the Numbers
    May 1 2026

    In today’s podcast episode, we discuss whether OpenAI making $100bn in advertising revenue by 2030 is fanciful or genuinely on the cards; whether a chatbot ad model is starting to take shape; and whether there’s a world in which chatbots remain largely or completely ad-free, with AI companies relying instead on subscription revenue. Join Senior Director of Podcasts and host Marcus Johnson, along with Principal Analyst Nate Elliott and Analyst Grace Harmon. Listen anywhere, or watch on YouTube or Spotify.

    Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here: https://www.emarketer.com/content/podcast-ai-assistants-that-sell-you-things-on-side-behind-numbers © 2026 EMARKETER

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    23 mins
  • The Great KitKat Heist, the "Sephora-fication" of Walmart, and More | Reimagining Retail
    Apr 29 2026
    On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards,” or the UMRAs, for April, including “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.” Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Senior Director of Content Becky Schilling, Senior Analyst Carina Perkins, and Principal Analyst Zak Stambor.

    Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters

    Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-great-kitkat-heist-sephora-fication-of-walmart-more-reimagining-retail

    © 2026 EMARKETER

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    28 mins
  • Meta to Dethrone Google as Top Ad Business — Here’s Why | Behind the Numbers
    Apr 24 2026

    In today’s podcast episode, we discuss why we think Meta will surpass Google to become the world’s leading digital advertising business this year, whether Google can wrestle back control in the following years, and how close Amazon is to getting a shot at the title. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Forecasting Analysts Zach Goldner and Drew Spink. Listen anywhere, or watch on YouTube or Spotify.

    Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

    Follow us on Instagram at: https://www.instagram.com/emarketer/

    For sponsorship opportunities, contact us: advertising@emarketer.com

    For more information, visit: https://www.emarketer.com/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-meta-dethrone-google-top-ad-business-here-s-why-behind-numbers

    © 2026 EMARKETER

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    27 mins
  • Leaving WBD Behind? Reed Saying Goodbye? — The 3 Big Questions for Netflix | Behind the Numbers
    Apr 27 2026

    On today’s podcast episode, we discuss the three big questions surrounding Netflix right now: Will leaving Warner Bros. Discovery behind be a good long-term move? Can Netflix double its advertising revenue this year? And will the streaming giant be okay after its co-founder Reed Hastings leaves the company? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Senior Editor of our Marketing and Advertising Briefing, Daniel Konstantinovic. Listen everywhere, and watch on YouTube, Apple, and Spotify.

    Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

    Follow us on Instagram at: https://www.instagram.com/emarketer/

    For sponsorship opportunities, contact us: advertising@emarketer.com

    For more information, visit: https://www.emarketer.com/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-leaving-wbd-behind-reed-saying-goodbye-3-big-questions-netflix-behind-numbers

    © 2026 EMARKETER

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    26 mins
  • AI, Brand Safety’s Frenemy | Behind the Numbers
    Apr 23 2026

    In today’s podcast episode, we discuss whether AI slop is becoming a problem on YouTube, the ways AI is helping—and hindering—brand safety efforts for advertisers, and what marketers can do about AI’s influence on how their ads appear. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Jacob Bourne and Principal Analyst Bill Fisher. Listen anywhere, or watch on YouTube or Spotify.

    Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

    Follow us on Instagram at: https://www.instagram.com/emarketer/

    For sponsorship opportunities, contact us: advertising@emarketer.com

    For more information, visit: https://www.emarketer.com/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode, click here: https://www.emarketer.com/content/

    podcast-ai-brand-safety-s-frenemy-behind-numbers

    © 2026 EMARKETER

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    32 mins
  • The Returns Problem: How to Keep Things Sold and Customers Happy | Reimagining Retail
    Apr 22 2026

    On today’s podcast episode, we discuss the main reasons people return items, the different policies we would keep or curb to help get returns under control, and the number one way to reduce returns. Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Senior Analyst Blake Droesch.

    Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here: https://www.emarketer.com/content/podcast-returns-problem-how-keep-things-sold-customers-happy-reimagining-retail © 2026 EMARKETER

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    27 mins