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Beyond the Bestseller

Beyond the Bestseller

Written by: Kelly Schuknecht
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Beyond the Bestseller is a podcast for professional women, authors, and entrepreneurs who are ready to amplify their influence and impact. Join host Kelly Schuknecht as she dives into conversations with inspiring women who’ve written books to further their careers, build their brands, and share powerful messages. Each episode dives into real conversations, offering insights on writing, marketing, and using a book to open doors and spark new opportunities. Tune in for inspiring stories, expert advice, and the motivation to pursue your own big dreams. Go beyond the bestseller and discover what’s possible.Copyright 2024 All rights reserved. Art Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • How High-Achieving Women Win Without Burnout with Dr. Lakila Bowden
    Jul 6 2026

    In this episode of Beyond the Bestseller, host Kelly Schuknecht interviews Dr. Lakila Bowden, author of The Sho'nuff Principle. They discuss the importance of self-care, self-promotion, and self-celebration for high-achieving women. Lakila shares insights on how to prioritize oneself, the significance of acknowledging accomplishments, and the true purpose behind writing a book. The conversation emphasizes the need for women to overcome guilt and embrace their achievements, while also exploring the dynamics of partnership and support in personal and professional life.

    Key Takeaways From This Episode:
    • The Power of Reality Curation: Understanding how your internal narrative actively shapes the external resources, people, and opportunities you attract.
    • Overcoming the Guilt of Self-Care: Why high-achieving women struggle with rest and how to intentionally banish guilt to reclaim your superpower.
    • The 5-5-5 Reward System: A simple, actionable framework to celebrate your micro-achievements in 5 minutes, 5 hours, or 5 days.
    • Learning to "Brag More": How authentic self-promotion amplifies your impact and ensures you actually feel as accomplished as you are.
    • Writing for Impact Over Lists: Shift your perspective from chasing bestseller metrics to focusing on deep, organic reader connection.
    Resources Mentioned in This Episode:
    • Purchase the book, The Sho'nuff Principle, on Amazon: https://amzn.to/4dXZSw6
    • Connect with Dr. LaKela Bowden on her website: Lakila Bowden – Teaching Women to Rest, Rise, and Celebrate Out Loud
    • Connect with Dr. LaKela Bowden on LinkedIn: https://www.linkedin.com/in/lakilabowden

    If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Dr. LaKela Bowden's story. For more resources to help you write and market your book, visit kellyschuknecht.com.

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    29 mins
  • The Secret to Authentistic Leadership: Build an Unstoppable Team with Jaclyn Strominger
    Jun 29 2026

    In this episode of Beyond the Bestseller, host Kelly Schuknecht interviews Jaclyn Strominger, author of 'Charting True North, the CEO's Guide to Authentistic Leadership.' They discuss the concept of authentic leadership, the importance of aligning personal and company values, and the process of writing a leadership series. Jaclyn shares insights on the collaborative writing process with her co-author, the significance of mentorship in leadership, and the balance between natural and learned leadership skills. The conversation emphasizes the need for leaders to reflect on their mission and values to foster a positive and productive work environment.

    Resources Mentioned In This Episode:
    • Purchase Jaclyn's Book: Charting True North: The CEO's Guide to Authentistic Leadership on Amazon: https://amzn.to/4o4yrFh
    • Jaclyn Strominger's Website: https://www.leaptoyoursuccess.com
    • Connect with Jaclyn on LinkedIn: https://www.linkedin.com/in/jaclynstrominger
    • Jaclyn's Podcast: Unstoppable Success
    • Books Mentioned: Eat That Frog! by Brian Tracy

    If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Jaclyn's story. For more resources to help you write and market your book, visit kellyschuknecht.com.

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    35 mins
  • How to Overcome Fear & Stand Up for Yourself with Bernice McDonald
    Jun 22 2026

    In this episode of Beyond the Bestseller, host Kelly Schuknecht interviews Bernice McDonald, author of the Little Books of Courage series. They discuss the journey of writing, the importance of courage in women's lives, and how to confront and humanize fear. Bernice shares her insights on self-identity, the impact of societal expectations, and the significance of knowing oneself. The conversation also touches on the purpose of writing beyond commercial success, emphasizing personal growth and empowerment.

    Connect with Bernice MacDonald:
    • Visit Bernice's Website: https://www.tinybravesteps.com
    • Try the AI-Powered Tool: https://www.tinybravesteps.com (Access the free Tiny Brave Steps Generator directly on her homepage)
    • Find Bernice’s Books on Amazon: https://amzn.to/4dZPeES

    If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Bernice's story. For more resources to help you write and market your book, visit kellyschuknecht.com.

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    25 mins
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