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The Life & Business On Purpose Podcast with Sandy Patterson cover art

The Life & Business On Purpose Podcast with Sandy Patterson

The Life & Business On Purpose Podcast with Sandy Patterson

Written by: Sandy Patterson
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About this listen
Welcome to the Biz Builders podcast where we cut through the crap and believe that building your business will change your life. Around here, we’re all about breaking the rules, building businesses, and living life on our own terms.

You’re in the right spot if you’re down for business building, strategy, mindset work, and straight up having fun & not taking ourselves too seriously as we do it. Each week, we’re getting real about the highs, lows, and everything in between when it comes to making your business dreams a reality. From mindset hacks to business building tips and sharing stories of women doing the damn thing, this podcast is your secret weapon to building a biz that lights you up (and gets you paid).

Sandy’s a former teacher turned certified life & business coach, and she’s now your no-nonsense guide, mentor and coach. She left her “real” job three years ago and hasn’t looked back because she built two successful businesses. Now, she’s here to help you do the same and create a life you love where everyday feels like Friday.

So, if you’re ready to stop playing small and start living bigger and brighter, grab your headphones and let’s get started. Biz Builders is here to help you crush your goals, have some fun, and create a life you love- no permission slip required.© 2026 null All Rights Reserved.
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Episodes
  • The Coaches Who Will Win in 2027 Are Doing These 3 Things Differently
    Nov 13 2026

    The coaches who will thrive in 2027 aren't necessarily going to be the ones working harder, posting more content, or chasing the next business strategy.


    They're going to be the coaches who know how to create consistent, repeatable revenue without sacrificing their time, energy, or capacity to grow.


    If you're an online coach who's already signing clients and making money, but every month still feels like starting over, this episode is for you.


    You know you're good at what you do. You've built offers, created content, invested in coaching, and proven that people will pay you. But despite all that hard work, your coaching business revenue still feels unpredictable.


    One month you're celebrating a $10K month. The next, you're wondering where your next client is coming from.


    The problem isn't your business strategy. It's the woman operating that strategy.


    In this TikTok live, I'm breaking down three patterns I see keeping successful women coaches stuck on the revenue roller coaster and what needs to change if you want to build a sustainable, profitable online coaching business in 2027.


    We're talking about:

    • Why making sales doesn't automatically mean you've built a repeatable revenue system.
    • How Good Girl conditioning keeps you chasing new strategies instead of improving what's already working.
    • Why rebuilding your offers, messaging, and content every time something doesn't sell is costing you momentum.
    • How overdelivering, undercharging, and making exceptions for clients can limit your capacity to grow.
    • The difference between reacting to short-term business results and making decisions based on actual data.
    • What it looks like to build a repeatable sales process that supports consistent coaching revenue.
    • Why waiting until January to change how you operate your business could mean repeating the same patterns for another year.


    You don't need to become more disciplined, more consistent, or more hardworking to create a successful coaching business.

    You need to understand what's already producing results, build a process you can repeat, and become the business owner who can confidently execute that process even when things don't go as planned.


    That's the difference between running your business as the Good Girl and leading it as the Good Girl Unleashed.


    Ready to make 2027 the year you stop reinventing how you make money?


    Inside the Good Girl Unleashed Mastermind, we work together to identify what's already generating revenue in your business, build repeatable sales systems, address the Good Girl patterns costing you time and money, and create the leadership standards you need to grow sustainably.


    Our next cohort begins January 11, 2027, but you don't have to wait until January to start making changes.


    Apply for the Good Girl Unleashed Mastermind HERE.


    The goal isn't just to make more money next year.

    It's to stop needing to reinvent how you make money every single month.

    Resources & Links:


    ➡️ Book your free Good Girl Unleashed Expansion Call

    ➡️ Apply for coaching

    ➡️ Connect on Instagram


    ❤️ Leave a review and share with your biz bestie if this episode resonated!

    Show More Show Less
    46 mins
  • The Revenue Roller Coaster: Why Your Coaching Income Is So Inconsistent
    Nov 11 2026

    You're working harder than ever in your online coaching business. You're signing clients, making sales, creating content, and doing all the things you're supposed to do.


    So why doesn't your bank account reflect how hard you're working?


    Maybe you celebrated a $10K month, only to find yourself back at $3K or $5K the following month. Suddenly, you're questioning your messaging, lowering your prices, adding bonuses, creating new offers, or searching for the next strategy that will finally make your coaching income consistent.


    Sound familiar?


    Here's the deal: Your inconsistent revenue might not be a strategy problem. It might be your Good Girl conditioning influencing how you make business decisions.


    In this TikTok live, we're talking about the revenue roller coaster so many online coaches experience, why working harder isn't necessarily the answer, and how your Good Girl patterns could be preventing you from building a repeatable revenue system.


    Because making money in your coaching business is one thing. Understanding how you made that money so you can do it again? That's an entirely different level of leadership.


    In this episode, we're talking about:
    • The revenue roller coaster: Why having a $10K month doesn't automatically mean you've built a sustainable coaching business.
    • The Good Girl response to a slow sales month: How panic, perfectionism, and the need to fix everything can lead to strategy hopping, underpricing, and overworking.
    • Why more effort doesn't always create more income: How you can end up doing $10K worth of work for $3K in revenue.
    • The difference between a Good Girl business owner and an Unleashed business owner: How each responds when revenue dips and sales slow down.
    • The power of repeatable revenue: Why understanding what's already working in your business is more valuable than constantly searching for another strategy.
    • A different way to make business decisions: How to execute, evaluate, decide, and refine without letting one slow month derail your entire business.

    You don't necessarily need another offer, another certification, a new content strategy, or a complete messaging overhaul.

    You need to understand what's already creating sales in your business, identify the Good Girl patterns that are influencing your decisions, and give your strategy the opportunity to compound.


    The goal is to become the business owner who knows how to respond when one happens.


    Ready to build revenue you can actually repeat? ⬇️


    Inside the Good Girl Unleashed Mastermind, we spend 12 months identifying and dismantling the Good Girl patterns showing up in your pricing, marketing, selling, boundaries, and business decisions.


    Together, we work toward building a repeatable revenue system so you're no longer relying on frantic effort, constant strategy changes, or another lucky high-cash month to grow your business.


    If you're already signing clients and making money but you're ready for your revenue to reflect the work you're putting in, I'd love to invite you to explore the Good Girl Unleashed Mastermind.


    Apply for the Good Girl Unleashed Mastermind

    Connect with me on Instagram: @hellosandypatterson

    Resources & Links:


    ➡️ Book your free Good Girl Unleashed Expansion Call

    ➡️ Apply for coaching

    ➡️ Connect on Instagram


    ❤️ Leave a review and share with your biz bestie if this episode resonated!

    Show More Show Less
    14 mins
  • Working Hard but Not Making More Money? The Good Girl Patterns Keeping You Stuck
    Nov 9 2026
    You're signing clients. You're making sales. You're showing up consistently and doing all the things you're supposed to do to grow your online coaching business.So why doesn't your bank account reflect how hard you're working?If you've experienced a few high-income months but can't seem to repeat them consistently, you're probably looking for the answer in the wrong place.You think you need a better marketing strategy, a new offer, lower prices, or more bonuses to convince people to buy.But it's not your strategy. It's your Good Girl conditioning hijacking your business decisions and leadership. In this episode, I'm breaking down how people-pleasing, perfectionism, overdelivering, and fear of disappointing others can quietly sabotage your coaching business revenue, even when you're already an experienced coach who's getting results for clients.I'm also sharing a real example from my own business of how I caught myself wanting to add more bonuses and private coaching access to my mastermind, not because my clients needed more support, but because I was questioning whether what I'd already built was enough.And we'll talk about what changes when you stop making business decisions based on other people's reactions and start leading with evidence, strategy, and self-trust.In this episode, we're talking about:Why working harder isn't necessarily making you more money and how Good Girl conditioning creates a cycle of high effort and inconsistent revenue.The hidden financial cost of overdelivering, adding bonuses, lowering prices, and giving clients more access than your business can sustainably support.Why one slow sales week doesn't mean your strategy isn't working and how constantly changing offers, messaging, and pricing prevents you from building momentum.The difference between Good Girl decisions and Unleashed CEO decisions, especially when it comes to pricing, boundaries, sales, and client relationships.How to identify what's already generating sales so you can stop reinventing your business every month and start creating repeatable revenue.The execute, evaluate, decide, and refine process I use with my clients to make strategic decisions without allowing fear or perfectionism to take over.Why building a sustainable coaching business requires more than another strategy, including the leadership, boundaries, and business model that allow your revenue to compound.If you've already proven you can sign clients and make money, you don't necessarily need to prove it again with another new offer, marketing strategy, or certification. You need to understand what's already working, identify where your Good Girl patterns are interfering with your decisions, and build a business that allows you to repeat your results without constantly doing more.Because a successful month doesn't automatically mean you've built a sustainable business.And you deserve a coaching business where your revenue reflects the value you create, without sacrificing your time, energy, or the life you're building it to support.Ready to become the Good Girl Unleashed in your online coaching business?This is exactly the work we do inside the Good Girl Unleashed Mastermind, my 12-month coaching experience for women who have already signed clients, generated revenue, and are ready to build a more sustainable, repeatable business.Together, we identify where Good Girl conditioning is influencing your pricing, sales, boundaries, and business decisions. We build on what's already working, simplify your offers, and create a repeatable revenue system that supports your long-term growth.The next cohort begins January 11, 2027.If you're ready to stop running your business from people-pleasing and start leading it with confidence, strategy, and self-trust, I'd love to invite you to apply.Learn more and apply for the Good Girl Unleashed Mastermind ➡️ HERE ⬅️Resources & Links:➡️ Book your free Good Girl Unleashed Expansion Call➡️ Apply for coaching➡️ Connect on Instagram❤️ Leave a review and share with your biz bestie if this episode resonated!
    Show More Show Less
    38 mins
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