Bonus: What is the Beef Consumer Thinking? cover art

Bonus: What is the Beef Consumer Thinking?

Bonus: What is the Beef Consumer Thinking?

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Farm+Food+Facts guests Greg Hanes, Chief Executive Officer for the Cattlemen’s Beef Board, and Terry Quam, fourth generation beef farmer and board member of the Cattleman’s Beef Board and U.S. Farmers and Ranchers in Action, share why maintaining positive consumer sentiment towards beef and cattle production is critical for the future of the industry.

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