In this episode of The Spark, Mark Scrivner sits down with Brandon Edwards—CEO of Unlock Health and former head of Revive Health—to explore what it takes to build and sustain excellence in healthcare marketing. Brandon shares how early lessons in leadership, the challenges of selling a successful agency, and the pursuit of authenticity continue to shape his vision for Unlock Health.

Listeners will gain insights into how leaders can evolve through change, create cultures that last, and use emerging tools like AI with integrity and purpose. Brandon's practical reflections offer a masterclass in clarity, self-awareness, and long-term thinking for anyone building teams or businesses in fast-changing industries.

Episode Highlights:
00:01 – From politics to healthcare: Brandon's early journey
06:45 – Building Revive Health and knowing when to sell
19:12 – Learning leadership from the hard places
25:10 – Founding Unlock Health and spotting market gaps
33:30 – Authentic healthcare marketing in the post-truth era
35:15 – Redefining workflows through AI integration
46:10 – Assembling smarter teams and leading with humility
52:20 – Advice for founders: surround yourself with the right people

Learn More & Connect
Show Notes + Resources: https://creativeassembly.agency/ca-podcast/
Connect With Brandon Edwards: https://www.linkedin.com/in/be615/ | https://unlockhealth.com
Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner | https://snapshotinteractive.com
Our Sponsor - Snapshot: https://snapshotinteractive.com