This week, we are breaking into FIVE difference advertising agencies across the city of San Francisco. Today, Goodby Silverstein & Partners, one of the most iconic ad agencies of the century. We sit down with Chief Creative Officer, Margaret Johnson to talk the impact GSP has had on the industry. Every agency we visited this week was born out of GSP. At least one founder from Erich & Kallman, Barrett Hofherr, BSSP, and Venables Bell + Partners worked at Goodby at one point in their career. Chew on that!

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This week, we are breaking into FIVE difference advertising agencies across the city of San Francisco.

Today, Venables Bell and Partners, whose guiding principle is "Do right by people."

We sit down with Founder and Chairman, Paul Venables, and Partner and Chief Creative Officer to talk forging successful young creatives, advancing advertising from San Fran, and more.

More from Breaking and Entering Media:💼 Follow on LinkedIn⁠ https://www.linkedin.com/company/breaking-entering-podcast/⁠📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437585/xg5Z5tei⁠✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substack.com/⁠📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.com/⁠🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠

This week, we are breaking into FIVE difference advertising agencies across the city of San Francisco.

Today, BSSP. A small shop tucked away in Sausalito, the idyllic outskirts of San Francisco.

We sit down with CEO Tracey Faux Pattani, Partner & Executive Strategy Director Jake Bayham, and Partner & Executive Creative Director Sinan Dagli, to talk bouncing back, winning business and a few teasers for our boat ride later on in the day.

More from Breaking and Entering Media:💼 Follow on LinkedIn⁠ https://www.linkedin.com/company/breaking-entering-podcast/⁠📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437585/xg5Z5tei⁠✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substack.com/⁠📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.com/⁠🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠

This week, we are breaking into FIVE difference advertising agencies across the city of San Francisco.

Today, Barrett Hofherr, the "Makers of Momentum."

We sit down with Partner and Chief Creative Officer, Jamie Barrett, Partner and Chief Strategy Officer, Matt Hofherr, and Partner and Executive Creative Director, Todd Eisner to talk San Francisco, Yellow Door, and a whole lot of advertising.

More from Breaking and Entering Media:💼 Follow on LinkedIn⁠ https://www.linkedin.com/company/breaking-entering-podcast/⁠📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437585/xg5Z5tei⁠✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substack.com/⁠📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.com/⁠🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠

This week, we are breaking into FIVE difference advertising agencies across the city of San Francisco.

First up, Erich & Kallman. This independent agency is led by Eric Kallman, an ex-TBWA/Wieden+Kennedy/Goodby Silverstein & Partners creative.

We sit down with Executive Creative Director, Rikesh Lal, to talk all things San Fran, advertising, and where the two intersect.

More from Breaking and Entering Media:💼 Follow on LinkedIn⁠ https://www.linkedin.com/company/breaking-entering-podcast/⁠📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437585/xg5Z5tei⁠✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substack.com/⁠📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.com/⁠🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠

The game ends. The ad debate begins.

We recorded this the morning after the Super Bowl to capture the first real reactions while the industry was still processing what just happened on the biggest stage in advertising.

Jon Evans from System1 joins to break down the early performance data, including the highest-scoring spots, the emotional patterns behind the winners, and why familiar brand assets keep outperforming. Then Ad Age’s Tim Nudd and Brian Bonilla jump in with their creative and industry takes on the standout work, the polarizing campaigns, and the themes shaping this year’s conversation.

From AI’s massive presence to the brands that made people feel something, this episode is a fast post-game read on what worked, what didn’t, and what it all means for the year ahead.

More from Breaking and Entering Media:💼 Follow on LinkedIn⁠ https://www.linkedin.com/company/breaking-entering-podcast/⁠📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437585/xg5Z5tei⁠✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substack.com/⁠📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.com/⁠🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠

Claude makes its Super Bowl debut by arguing ads should not live inside AI, while T-Mobile leans into nostalgia with the Backstreet Boys.

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In this episode of the Breaking and Entering podcast, we sit down with Jonathan Akwue, President of Translation, to talk about what it really means to build brands for culture, not just campaigns.

Jonathan breaks down how Translation goes far beyond language, why relevance is earned not bought, and how brands consistently get it wrong when trying to reach multicultural audiences. From navigating cultural nuance to building work that actually resonates, this conversation digs into what modern marketing looks like when it’s done with intention, insight, and respect.

More from Breaking and Entering Media:

💼 Follow on LinkedIn⁠ https://www.linkedin.com/company/breaking-entering-podcast/⁠

📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠

💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437585/xg5Z5tei⁠

✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substack.com/⁠

📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.com/⁠

🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠

🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠