Building Records, Not Just Revenue: Sam Pinola's Story
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Building Records, Not Just Revenue: Sam Pinola's Story
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In this episode, Sam Pinola shares his journey as a lifelong musician, producer, and audio engineer. Having played in bands for most of his life, music has always been at the center of everything he does. From trading session musician services for studio time in the ’90s to opening New Sofa Studio in 2006, Sam has built a career rooted in passion, creativity, and authenticity.
He discusses what matters most when making a record, why artistic expression will always come before profit, and how decades of experience have shaped his approach to music and working with artists. Today, Sam is selective about the projects he takes on, dedicating his time to helping others bring their creative visions to life—while still actively performing in a band himself.
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Produced, edited, mixed, and artwork designed by Drea Young
Theme song composed by Keith Moffett
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