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Business Strategies for Uncertain Times [Stuart Leo]

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Business Strategies for Uncertain Times [Stuart Leo]

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Join Andrei and our guest on today’s episode, 𝐒𝐭𝐮𝐚𝐫𝐭 𝐋𝐞𝐨, as they will be discussing business growth, strategy, resilience building and leadership development in the current still uncertain global market. 𝐒𝐭𝐮𝐚𝐫𝐭 is the founder and CEO of Waymaker, an intelligent business management platform that helps leaders build a better business in 30 days. 𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐒𝐭𝐮𝐚𝐫𝐭: 𝑊𝑒𝑏𝑠𝑖𝑡𝑒: https://waymaker.io/ 𝑆𝑡𝑢𝑎𝑟𝑡 𝑜𝑛 𝐿𝑖𝑛𝑘𝑒𝑑𝐼𝑛: https://www.linkedin.com/in/stuartleo/ 𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐀𝐧𝐝𝐫𝐞𝐢: 𝑀𝑎𝑟𝑘𝑒𝑡𝑖𝑢: https://marketiu.com / https://marketiu.ro 𝐴𝑛𝑑𝑟𝑒𝑖 𝑜𝑛 𝐿𝑖𝑛𝑘𝑒𝑑𝑖𝑛: https://www.linkedin.com/in/andreitiu/ 𝑀𝑎𝑟𝑘𝑒𝑡𝑖𝑢 𝑜𝑛 𝐿𝑖𝑛𝑘𝑒𝑑𝑖𝑛: https://www.linkedin.com/company/marketiu 𝑀𝑎𝑟𝑘𝑒𝑡𝑖𝑢 𝑜𝑛 𝑇𝑤𝑖𝑡𝑡𝑒𝑟: https://twitter.com/marketiuagency 𝑀𝑎𝑟𝑘𝑒𝑡𝑖𝑢 𝑜𝑛 𝐼𝑛𝑠𝑡𝑎𝑔𝑟𝑎𝑚: https://www.instagram.com/marketiuagency/ 𝐸𝑚𝑎𝑖𝑙 𝑎𝑡 hello@marketiu.ro 𝐋𝐢𝐬𝐭𝐞𝐧 𝐭𝐨 𝐭𝐡𝐞 𝐞𝐩𝐢𝐬𝐨𝐝𝐞 𝐨𝐧 𝐲𝐨𝐮𝐫 𝐟𝐚𝐯𝐨𝐮𝐫𝐢𝐭𝐞 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦: ▶️Watch the episode on YouTube: https://bit.ly/The-Marketing-Innovation-Show-YouTube ▶️ Apple Podcasts: https://bit.ly/The-Marketing-Innovation-Show ▶️ Podbean: https://bit.ly/The-Marketing-Innovation-Show-Podbean ▶️ Spotify: https://bit.ly/The-Marketing-Innovation-Show-Spotify ▶️ Deezer: https://bit.ly/The-Marketing-Innovation-Show-Deezer ▶️ Stitcher: https://bit.ly/The-Marketing-Innovation-Show-Stitcher ▶️ Castbox: https://bit.ly/The-Marketing-Innovation-Show-Castbox Episode transcript: Stuart Leo But at the end of the day, the job of a business is to solve a problem for customers go get more of those customers solving that problem and deliver value back to the community, society and shareholders. And that actually is a very fun journey. And the marketing discipline is central to that journey. So I love it. At some point, every business and business leader will get stuck. And we've developed an interesting set of tools and processes and algorithms that help those businesses get unstuck. Andrei Tiu Hi, there! This is Andrei and you are on a new episode of The Marketing Innovation Podcast Show. Our special guest today is Stuart Leo, who is the founder and CEO of Waymaker, an intelligent business management platform that helps leaders build a better business in 30 days. And today, we'll discuss business growth, strategy, resilience building and leadership development in the current still uncertain global market. Stewart, it's a pleasure to have you on the show. How are you? Let's rock it all. Stuart Leo Andrei, it's a pleasure to be here. Thank you so much for having me. Andrei Tiu Pleasure is all mine. So let's see where we start because we have so many interesting topics that I hope we'd have time to go through today. I mean, probably a good starting point, actually, would be to introduce you a bit more to the audience. So giving you the stage a bit to tell us about your background, your story and the interesting stuff that you are doing at the moment. Stuart Leo Okay. Well, I'll start with the now and then I'll move back to how I got to the now how does that sound? Now I'm a startup founder, we have a platform called waymaker.io, which is an intelligent business management platform, there are some fluffy words, let me break that down and make it concrete. It's really four things. It's a method, it's a way of doing high-value strategic decision making. A method that gives you the highest value course of action every single time you go through the process. Two, it's a software platform that is designed to run that, that process and embed continuous improvement and strategic compounding results across your business. And we might talk about how we achieve that. Three, we're an education community, sitting behind waymaker is a digital Academy, Waymaker Academy. That is a bunch of course content, toolkits, playbook frameworks, and stuff that helps people build a better business. And fourthly, whilst we're a startup, we are now a growing emerging community of leaders who love business and want to build better businesses and help leaders become better leaders in London, the US, Ireland, Scotland, Australia, New Zealand, and what unifies all of us is that passion for working with people and helping them find the clarity, alignment and outcomes to deliver some special results. That's what I do now. For about 10 or so years, I ran my own ...

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